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The popularity of "cultural things" (think books, movies, songs, etc.) has skewed distributions, where hits get the big share of the market and everything else get crumbles. It is generally assumed that feed algorithms reinforce this tendency...

...so that, in social media, "richer get (even more) richer". However, Meta's "Widely Viewed Content Report: What People See on Facebook" reports that the 20 most-viewed posts (in US) represent only the 0.03% of all content views (in US). transparency.meta.com/reports/wide...

transparency.meta.comWidely Viewed Content Report: What People See on Facebook | Transparency CenterFacebook regularly publishes reports to give our community visibility into community standards enforcement, government requests and internet disruptions

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This may be due to posts being shorter than other cultural products, so it is physiological that users watch more posts than films or books per time unity

Is popularity on social media *less* skewed than in other domains? I asked ChatGPT to plot a comparison with data from other cultural domains, that seems to confirm this intuition.

I don't know? To me it looks like movies are the exceptions, and the rest as much less winner-takes-all than we might have thought? Incl. books, which do have a strong power law distribution...