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Ran a founders meetup last week. One thing stood out. Around 80% of them struggle with the same thing: marketing.

Not the product. The product is usually great. They just can't get enough people to see it. I know it well because I made the same mistake. I spent most of my early time building and almost none telling anyone. The product got better. The business didn't.

28/9/26, 11:57 am0 reposts0 likes

Anton Cherkasov

@anton.tips

The hard truth: a great product nobody hears about loses to an average one people know. Every time. The earlier you start marketing, the faster you get results. Waiting until the product is "ready" is just delaying the part that actually grows the business.