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It became a huge part of the ecosystem. People built integrations, automations, dashboards, experiments, and all kinds of tools. Over time, the API became partner-only, and honestly, we didn’t give it the love it deserved. Docs drifted, things aged, priorities shifted.

So seeing Buffer reopen things feels very full circle. The new API is GraphQL-based, has far better docs, and over time, the goal is to expose much (if not all) of Buffer through it, with new features increasingly being API-first. What excites me most is the timing.

We’re now in an era where one person with AI tooling and a weekend can build things that previously needed entire teams. I’ve already been using the API for Alpenglow workflows and some eink dashboards. Also had a bunch of fun pulling together the API landing page, without touching code 😅