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Doing some comps for work: I signed up for Fb, X, and TikTok— all clean accounts. First you’re suffocated by slop. Then it’s a masterclass in permission over reach and engagement dark patterns. X gates your feed with a notification permission request— with a countdown to skip.

I’m not really precious about the whole format of social media in 2026. I think we’re toast. I don’t know what’s next, but it isn’t more hot takes, flashing memes, and so much nauseating sponsored content.