Cape Cellular on Mythryl: “An investigation looked inside data broker Acxiom's files on…”

An investigation looked inside data broker Acxiom's files on consumers. It found predictions in 3,000+ categories, from BMI percentile to mammogram likelihood, and 100+ named buyers, including GEICO, JPMorgan, GM, and T-Mobile. 🔗 Read the full story: https://bit.ly/4hAqp5x

themarkup.orgWho’s buying your personal data: Disney, GM, your insurer and bank. Here’s what they get – The MarkupConsumers asked a major data broker for their files. What they got back shows interest in how fat they are, how much they drink, and how likely they are to get a mammogram, among many other characteri...

8/10/26, 4:44 pm0 reposts3 likes

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