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Accounts (particularly huge ones like media orgs) should be able to set a "default feed" where, when you visit their profile, instead of seeing the reverse chron, gives you a feed they've created for their audience. This is a killer differentiator and @bsky.app needs to have built it a year ago.

If I go to your homepage there's a long list of feeds. Are you saying that you want to pin one of them to the homepage? A media org can already create a set of feeds that are 1 click from the homepage, you want to pick one as the hero feed?

Not quite. The flow would be: You're the NYTimes - you have a diverse audience that comes to you for many reasons. Today, on Bluesky, when you, the dedicated reader, visit their profile page, you are presented with the "posts" tab - for large orgs particularly, this is all algorithmically determined

Products like Hootsuite "read the room" and determine the "optimal time" to post (or indeed create a new post of the same content) from the account. When you look at a profile page for a large media org, the result is pretty thematically disjointed. Additionally, orgs have no way to know who's there

Visiting/reading/engaging with them on their profile - it's just this vast dead space of traffic no team in social has really engaged with, ever. What I propose is an optional "default feed" - where an account can specify a feed of their own design to stand as the default lander on their profile.

This would be the first tab on a profile, to the left of "posts", where the feed is a controllable artifact - the NYTimes gets to decide whats trending, how to personalize the experience, how/if to remind you to subscribe, etc. This would be unique to Bluesky and a pain to replicate elsewhere.