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As PepsiCo leaders shifted to talking about crop yields and health trends, Coca-Cola moved in and struck a deal in 2003 to displace Pepsi at Subway, its largest fountain customer, business that Pepsi won back last year. #CEODaily https://bit.ly/4euF1kU
bit.lyPepsiCo started losing the cola wars when its CEOs lost focus | FortuneAlso: All the news and watercooler chat from Fortune.
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