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I think there's a dire need of good designers, UX people, copy editors, etc. beyond just devs to get this message across. People figured out how to use e-mail. There's a human element to technology that can't be ignored, don't let a lack of coding skills prevent you from contributing ideas.

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May I suggest that this is because the non-coding skills positions are widely known? I'm learning something just from your post. So, then I ask, what other non-coding skills/positions are needed to be filled to achieve this goal. I'd like to share with those in my circle.