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The whole thing has been blown out of proportion, the government only wants Joe Public to prepare for a power cut or being snowed in, not the rapture! Though advice like this always goes down badly, see the reaction to Preparing for Emergencies 2004 or for a more extreme example Protect and Survive.

But nothing to do with COVID? Have you seen the number of COVID cases this weekend?

There really isn't much more to it than that. Disaster prep is just the latest discourse. Look at the actual advice, it's all pretty normal and sensible. There's no big secret D-Notice forcing the media to coverage it. It's just getting sweet, sweet clicks.

Burnham is really good at this, he makes the talking points, his talking points, he starves Farage of publicity and even stuff like the Gogglebox thing, makes his opponents look a bit petty and small minded

And mass hysteria followed.. God, I keep muting people, hoping that they calm down a tad.

What is the government doing though?! Tumbleweeds…………………………