Jay Clouse@jay.blog“What’s in it for me?” - everyone looking at your content18/12/24, 11:59 pm·0 reposts·11 likes
Matt Giaro@mattgiaro.bsky.social19 Dec 2024Make it about the reader: - Talk about their problems - Be entertaining - Show empathy Altruism goes a long way.
Ronnie Higgins@ronniehiggins.bsky.social19 Dec 2024This is why I’m so adamant about treating content as a product. Your post captures the greatest benefit of the product mindset: thinking about the JTBD an audience “hires” it to satisfy.