Lukas Oppermann on Mythryl: “#UX #research: statistically significant ≠ worth caring about It…”

#UX #research: statistically significant ≠ worth caring about It means: "is this effect probably real?" Practical significance asks: "is it big enough to matter for users or the business?" Always pair stats with: would users notice, and does this move metrics at our scale. → buff.ly/dx8Lo6o

nngroup.comStatistical Significance Isn’t the Same as Practical SignificanceStatistical significance helps establish whether a result is reliable, while practical significance helps determine whether it is worth acting on.

13/7/26, 4:33 pm0 reposts1 like

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