Post

Not to pick on Sam here, but this is a useful point to highlight some of the impossibility of trust & safety work. Meta actually used to have a program *exactly* like this, BUT it became a central feature of Frances Haugen's Facebook Files as an example of Meta being evil. I'll explain...

Sam G@samthegeek.net

IMO the big platforms should have people who keep an eye on all the big political accounts (regardless of alignment) because having them trip automated blocks is… bad.

Content moderation at scale is impossible to do well. One part of that is that first pass moderation is often automated in some form, because the scale is way more than most people can wrap their heads around. Even if you could get it right 99% of the time, a lot of mistakes would be made.

So, Meta launched an "Xcheck" program, which took all the high profile accounts (including the "big political accounts") that Sam mentions, and put them into a special category that required a secondary human screening before taking action on them. At a first pass, this makes some sense...

3 reposts73 likes

Meta knew they got really bad press when their automated tripwires pulled down big name accounts. So they added in this secondary feature to kick enforcement actions to human review on those high profile accounts. But, when Frances Haugen leaked this to Jeff Horwitz, guess how it was covered?

It seems like this shouldn't have been a thing whose existence could have been "leaked". That the Oversight Board had to recommend increased transparency after the fact... I mean, human review for some slice of accounts is a reasonable policy. Why not just announce that policy upon implementation?

So, because of things like that, companies are less willing to do something like Sam's initial request to specifically monitor "big political accounts" to avoid things like having the No Kings Instagram taken down during its nationwide protest.

It's very much a damned if you do, damned if you don't scenario, made that much more difficult at scale. There are way more "important" accounts to monitor than most people realize and MOST of the time, there's nothing to monitor. But some of the time there is. The "easiest" way to deal with that...