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Having people connect a topic to you is the bit that sticks. A test I like... take one idea through a post, a video, and a reply, then read them together. The same words and examples should keep surfacing. Then the format can change and the connection still holds.

– Publish new information repeatedly. – Distribute it across formats. – Become the source associated with that interest. That's Interest Graph SEO. And keyword research won't show you any of it. Bookmark this before building your 2027 content calendar.

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