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Maryland’s new personalized pricing law takes effect today, and it draws a simple line: Stop companies from using personal data to charge someone more. Protect coupons, loyalty rewards, win-back offers and other discounts that help people save.

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“Maryland got this right: crack down on personalized price hikes without taking away the discounts people use to save money.” As Congress takes on personalized pricing, Maryland offers a model that protects consumers without sacrificing savings. Read more: progresschamber.org/news/marylan...

progresschamber.orgMaryland’s Targeted Pricing Law Takes Effect - Chamber of ProgressNew Law Cracks Down on Personalized Markups While Protecting Discounts and Savings