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I'm now ashamed that I haven't read any of your work. I'm going to rectify that very soon. (It would be right now, but library books take priority because I have to give them back).

Damn, that’s some deep thoughts. But it’s absolutely true. I’ll try to do better!

First off, it's important to understand why people love a book. By and large it's because they enjoyed reading it (duh, you say). But why people enjoy a book differs per person and per book. Every recommendation is DEEPLY PERSONAL. A reader is telling you something about themself when they rec.

Frequently they will be asked what they love about that book, and they will enthusiastically tell you, at length, for ten years. Because what resonated with them in that book was something they are comfortable sharing with others.

Sometimes the book you read resonates with you for deeply private reasons. Recommending it to your friends might mean that you end up telling them something you aren't ready or willing to share.