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Once widespread, smoking is now uncommon in Great Britain 🧵

Fifty years ago, almost half the adults in Great Britain smoked cigarettes, but this has become much less common.

In the 1970s, half of men and 40% of women over the age of 16 reported smoking cigarettes. Since then, smoking rates have steadily fallen. By 2023, this was just 12% of men and 10% of women.

This dramatic decline is the result of decades of efforts such as clear warnings on cigarette packs, bans on tobacco advertising, indoor smoking restrictions, and support to help quit. Newer technologies — including vaping products, nicotine patches & medications — have also helped many people quit.

Despite this, smoking remains the leading risk factor for preventable death in the UK, raising the risk of many cancers, heart attacks, and strokes. Fewer smokers means fewer people suffering from these serious diseases.

Read more about the global problem of smoking in this article by my colleague Max

Since many of you asked… Around 11% of the adult population in Great Britain vapes: - 53% of them are ex-smokers - 39% are current smokers and - 8% are never smokers

So the graph should be 11% + 10% = 21% smokers instead? Quite misleading, and shows there is still ways to go to bring it down more.