Sendamatic on Mythryl: “ZMLUK fined £105k for sending 67m+ emails without valid consent. The…”

ZMLUK fined £105k for sending 67m+ emails without valid consent. The ICO rejected its ‘soft opt‑in’ defence, stressing that vague consent and third‑party data are no substitute for clear opt‑ins. A sharp reminder that PECR compliance isn’t optional. ico.org.uk/action-weve-... #Email #EmailNews

ico.org.ukZMLUK LimitedZMLUK Limited were issued with an MPN due to sending unsolicited emails promoting energy saving products.

10/3/26, 9:28 am0 reposts0 likes

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