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Here’s Crystal Palace Market in #SaltLakeCity on 13th East near the University of Utah. The photo was taken in 1947, just a few years before my dad ran in to scarf down a few bananas so he could make the ROTC’s weight requirement. He told the story in 1984: stewf.com/stewftone/50... #FathersDay

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Of course, I can’t post that sign without some commentary. It’s a nice example of a classic thick-thin sign painter’s gothic, lit with a single stroke of neon at night. The “DISTINCTIVE SERVICE” lettering is particularly handsome. #Lettering #SignPainting #Signs #NeonSigns #1940s

Back to Crystal Palace Markets. There were five locations in the city. Many had lovely signs. These 1936 photos showcase some that period’s typical lettering – a mix of what we now call Arts & Crafts and Art Deco. If you wanna ref that American era, this is the style. #ArtDeco #ArtsAndCrafts #1930s