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"Your brand is what someone says about you when you exit a room. AI is the room." 🤖 NetApp Vice President Sue Pulendran explains why brands can no longer simply claim authority; they must earn it in LLMs through ecosystem corroboration, consistency, and proven outcomes. #MarTech #AI #Branding

techfinitive.comAuthority in the AI age: How to boost your brand in LLMs (and the things you shouldn't even try)Brands can no longer just claim authority - they must build it across the AI ecosystem. Here, marketing leaders share how to build authority in LLMs

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