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For startups, it’s not that “the idea doesn’t matter,” of course it does. The point is that the idea is not 𝘦𝘯𝘰𝘶𝘨𝘩, and that all the rest of it is 𝘮𝘶𝘤𝘩 𝘩𝘢𝘳𝘥𝘦𝘳, so it’s useful to focus on those other things. Specifically:

longform.asmartbear.comExcuse me, is there a problem?Many startups fail despite identifying a real problem and building a product that solves that problem. This explains why, so you can avoid their fate.

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Part of it is that measures ostensibly to protect investors from fraud are being weaponised to instead hedge risk, forcing the entire cycle to downplay said risk out of fear of litigation.

A strong argument for "the team's the thing" - having people who can overcome one or more of the much harder things means that you've got a force that can be applied to a range of problems. Also why we see serial successes. It's not the specific problem, but the general approach that wins.

I get your point @asmartbear.com, and agree w/ the spirit. But having done it once, and then having to find a new idea for a second act, the idea can be damn hard too. With a great idea everything else is hard but possible, and there's room for error. With a bad idea failure is almost assured.

This is sadly so right. You can solve a real problem, but many people want to just stick with who they know and continue with the hacks to work around the problem rather than have an unknown entity and to train staff on a potential new platform or how to it the proper way, not the hack