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Absolutely this, patronising/heartless/arrogant/[insert inaccurate metropolitan elite-type smear of your choice] as it might wrongly appear. As I implied yesterday in a longer exchange, the act of voting itself is the hit, and like all drugs, it doesn't satiate, and Labour can't match Reform's hit.
I think the point (if I’m right in this unprovable analysis!) is that some of these voters don’t care about the consequences. Their motivation is how casting that vote makes them feel.
I think a gentler way to describe it is that voters aren't choosing from a menu of policy options, but selecting from among representatives they feel best align with their values, priorities and fears. You can't policy-tinker your way to a brand.
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