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How do other publishers feel when they release a game? Maybe because it’s our first, but I: - have got no idea what to expect - am excited/scared by what’s coming - hopeful we can continue doing this for the foreseeable future 5 days until we release the wild 🙈

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I was always sure to remind our teams to enjoy the moment. Set some time aside on launch to truly appreciate the fact that you've done it. You've. Got there. You've made the game and released it. Celebrate 🎉 🥂 🎉!!! That is fricking awesome!!!

There can be a tendency to immediately go into bug fixing mode as reports come in. Or to obsess over player/sales numbers - refreshing them constant. They're not always where you want them to be, so PLAN TO CELEBRATE AND ENJOY THE DAY REGARDLESS. Releasing a game is a monumental achievement 🙂!

If you don't plan to celebrate/enjoy the day, then, before you know it, that opportunity is gone! You've missed it, and now you HAVE to fix bugs and face reality 😁😬🙃😁