A growing proportion of Toyota and Lexus sales are EVs, hybrids, and plug-in hybrids. And the company isn't slowing down any time soon.
10 reposts49 likes
A growing proportion of Toyota and Lexus sales are EVs, hybrids, and plug-in hybrids. And the company isn't slowing down any time soon.
10 reposts49 likes
Toyota’s "multi-pathway" strategy proved brilliantly pragmatic. By mastering hybrids first, they generated massive cash flow and buyer trust while battery costs cooled. Now, as pure EV adoption slows elsewhere Toyota is quietly scaling up BEVs alongside their dominant hybrids to capture both markets