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Like I always say, the game has to sell to EVERYBODY. Not just you, person reading bluesky of a Twitch streamer, but your Cousin who only plays FIFA and COD, your Uncle who has a PS5 for Astrobot, and your Nephew who is getting a bit too old for Roblox. Those are the people the marketing is for.

Game Developer@gamedeveloper.bsky.social

Take-Two CEO Strauss Zelnick says GTA VI needs to be 'marketed aggressively' despite global brand awareness

gamedeveloper.comTake-Two CEO Strauss Zelnick says GTA VI needs to be 'marketed aggressively' despite global brand awarenessTake-Two Interactive CEO Strauss Zelnick says 'we cannot convince people something that something that's bad is good.'

18/9/26, 8:12 am1 repost21 likes

Ventilo

@ventilo-sr.bsky.social

18 Sept

They'd try selling it to my mother who has never even heard of GTA

Joshimuz

@joshimuz.com

18 Sept

"If you truly loved your mother you'd buy her a PS5" - Rockstar probably

Mailia

@mailia.bsky.social

18 Sept

Speaking as a person reading the Bluesky of a Twitch streamer, I’m waiting for the PC release now that there’s no physical release.

ColinShark

@colinshark.de

18 Sept

I feel like the attempt to push the game more and more is to justify the money spent on development. I'm sure it's already going to sell like hot cakes, but probably needs a billion copies sold, if not more.