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specifically i mean: being genuine to yourself & to people who like your work - it doesn't make sense to do collabs w/ brands that dont have the same values as you. I think everyone should get their bread, but doing pr work for AI brands or collections with SHEIN make no sense for an artist lmao

mostly this comes from the unfortunate artist scam that just happened & is making the rounds - high profile creatives have platforms that young artists see & trust. the companies you work w/ or showcase makes a difference to people when they see that & think they can make money that way too

I was offered some work from an INCREDIBLE company but when they asked for it to be used for NFTs I had of say no. Not worth throwing away my ethics