Post

I woke up annoyed this morning at the way corporate PR and organisational mechanics have somehow become cultural output. Why the fuck are people listening to mediocre middle managers making shitty podcasts? Why are designers fawning over rebrands like they are films or books or great albums?

Have we really run out of ideas for stories to the extent that we have to keep sharing that video of Nike giving a royalty cheque to a logo designer?

It is the aestheticisation of commerce and it is eating actual cultural output - we are letting men in quarter-zip fleeces commission documentaries about funding rounds instead of letting actual artists make actual art.

Why do I know who Steven Bartlett is?! Why is there a film about WeWork? Why do we let former FANNG staff do reputation laundering via shitty books and then invite them to actual literary festivals to talk about them?