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1/ Every JPEG already knows where it should go. EXIF: camera, ISO, aperture, focal length, shutter speed. IPTC: credit, keywords, copyright, caption, title. vmfa-rules-engine turns that metadata into automatic folder routing on WordPress. 🧵

Per Søderlind 💙💛

@per.soderlind.no

30 Apr

2/ How it works: write rules with EXIF or IPTC conditions, pick a target folder. New uploads route instantly. Existing libraries can be previewed before applying. A few example rules 👇

Per Søderlind 💙💛

@per.soderlind.no

30 Apr

3/ Triage night shots: EXIF ISO ≥ 3200 → /review/high-iso ISO, aperture, focal length, shutter speed all take >, ≥, <, ≤, =, Between. "ISO between 1600 and 12800" is one rule.

Per Søderlind 💙💛

@per.soderlind.no

30 Apr

4/ Auto-file agency photos: IPTC Credit contains "Reuters" → /agency/reuters IPTC matching is case-insensitive partial — "Reuters" matches "Reuters Photography". One rule per agency, stacked.

Per Søderlind 💙💛

@per.soderlind.no

5/ Separate phones from DSLRs: EXIF Camera = iPhone → /mobile Or sort by date taken, orientation, or focal-length range. Whatever your library actually needs.

30/4/26, 10:24 am0 reposts0 likes

Per Søderlind 💙💛

@per.soderlind.no

30 Apr

6/ Combine conditions with AND: IPTC Keywords contains "product" MIME type is image/jpeg → /products Drag to reorder priority. Stop-after-first-match. Also runs on `wp media import`.

Per Søderlind 💙💛

@per.soderlind.no

30 Apr

7/ Free, GPL, add-on to Virtual Media Folders. Try it in WordPress Playground from the README, or grab the zip: github.com/soderlind/vm...