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Richard Dedor | Marketing Executive | Book & Coffee Lover 📚☕️

Recently, I was talking with a fellow marketer about marketing campaigns and branding, and within 15 minutes, we had brainstormed a brilliant and enterprise-wide marketing campaign. The key point: It was not going to be a quick win. It was a massive -- and vital -- re-positioning in a ripe market.

19/8/26, 4:01 am0 reposts0 likes

Richard Dedor | Marketing Executive | Book & Coffee Lover 📚☕️

@richarddedor.com

19 Aug

What does this mean and why is it important? Because good marketing is not just a video or a new tag-line. It is an operating system built to drive enterprise engagement, adoption, and impact. #Marketing #BusinessStrategy richarddedor.substack.com/p/brand-is-n...

richarddedor.substack.comBrand is Not Just a Cool Video CampaignDone right, brand is everything: Story, Hiring, Product Design, Customer Service, and Community Impact.