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bsky should really emphasize the best part of atproto: the PDS. investors should fund startups selling PDSs, both as a cloud service and a physical self host device. make it clear to users that the biggest benefit of atproto isn’t “one account for all platforms”, it’s “choice in sharing data online”

Without a PDS you have no data and practically no identity. It is the authentication system for everything you do across the Atmosphere.