bbsky sentiment tracker

9 July 2025

Each week, I'll use natural language processing in R to analyze Bluesky posts about Big Brother houseguests. Sentiment scores reflect how positively (or negatively) each contestant is discussed, and are used to generate weekly rankings. #bbsky

bbsky sentiment tracker reposted

dan🕶️☀️

@dan-h08.bsky.social

for all the complainers #bb28

bbsky sentiment tracker@bb-sentiment.bsky.social

that's all i've got. thank you to all who have engaged with my nerdy posts for another summer. see you next year 🍻 #bb28 #bbsky

hold on, i don't want this post to get buried. yall called her thog or chogmu (2,539) more than "haley" #bb28

bbsky sentiment tracker@bb-sentiment.bsky.social

HALEY Referred to as: “Haley” 25,660 times “Thog” 23,826 times Overall Sentiment Score: -0.014 Total Mentions: 50,616 Highest Placement: 13th of 17 - Preseason Lowest Placement: Last Place - Weeks 1, 2 & 3 Highest Weekly Mentions: 9,993 - Week 4 🏆 Most Weeks in Last Place 🏆 Lowest Overall Score

that's all i've got. thank you to all who have engaged with my nerdy posts for another summer. see you next year 🍻 #bb28 #bbsky

#BB28 Overall Sentiment Ranking

💬 Total #BB28 Houseguest Mentions on Bluesky

#BB28 Bluesky Users There were 4,395 unique users discussing BB28 on Bluesky, posting an average of 130 times across the season.

💬 Top 5 #BB28 Bluesky Users 1. @simihq.bsky.social : 10,450 posts 2. @adjii.bsky.social l : 9,572 posts 3. @historymarauder.bsky.social : 5,088 posts 4. @redactedrodriguez.bsky.social : 5,076 posts 5. @bbscreenshots.bsky.social : 5,057 posts

🧵 #BB28 Houseguest Season Stats

ASHLEY Overall Sentiment Score: +0.020 Total Mentions: 7,881 Highest Placement: 8th - Week 1 Lowest Placement: 10th - Preseason Highest Weekly Mentions: 5,246 - Week 1 🏆 Highest Overall Sentiment Score

🧵 #BB28 Houseguest Season Stats

ROME Overall Sentiment Score: +0.002 Total Mentions: 15,159 Highest Placement: 12th - Week 1 Lowest Placement: Last Place - Preseason Highest Weekly Mentions: 6,960 - Week 2

🧵 #BB28 Houseguest Season Stats

JASON Referred to as “Salina” 1,296 times Overall Sentiment Score: +0.009 Total Mentions: 20,363 Highest Placement: 1st - Week 3 Lowest Placement: 16th of 17 - Week 1 Highest Weekly Mentions: 7,840 - Week 3

🧵 #BB28 Houseguest Season Stats

LYRIC Overall Sentiment Score: +0.008 Total Mentions: 19,752 Highest Placement: 5th - Week 3 Lowest Placement: 15th of 17 - Week 1 Highest Weekly Mentions: 5,858 - Week 4

🧵 #BB28 Houseguest Season Stats

CHUK Overall Sentiment Score: -0.005 Total Mentions: 19,918 Highest Placement: 8th - Week 2 Lowest Placement: Last Place - Week 5 Highest Weekly Mentions: 7,758 - Week 5

🧵 #BB28 Houseguest Season Stats

KAMU Overall Sentiment Score: -0.003 Total Mentions: 48,696 Highest Placement: 10th of 16 - Week 2 Lowest Placement: Last Place - Week 4 Highest Weekly Mentions: 8,898 - Week 5

🧵 #BB28 Houseguest Season Stats

MALLORY Overall Sentiment Score: +0.010 Total Mentions: 39,438 Highest Placement: 1st - Week 6 Lowest Placement: 8th of 11 - Week 7 Highest Weekly Mentions: 7,223 - Week 7

🧵 #BB28 Houseguest Season Stats

there was so much to say about thog i forgot to attach her graph

🧵 #BB28 Houseguest Season Stats

LATRICE Referred to as “Lala” 32,520 times Overall Sentiment Score: +0.002 Total Mentions: 33,042 Highest Placement: 3rd - Weeks 5, 7 & 8 Lowest Placement: 15th of 16 - Week 2 Highest Weekly Mentions: 6,918 - Week 5

🧵 #BB28 Houseguest Season Stats

ANGELA Overall Sentiment Score: +0.002 Total Mentions: 66,628 Highest Placement: 3rd - Week 6 Lowest Placement: 13th of 15 - Week 3 Highest Weekly Mentions: 8,282 - Week 9

🧵 #BB28 Houseguest Season Stats

BARRETT Overall Sentiment Score: +0.015 Total Mentions: 63,905 Highest Placement: 2nd - Weeks 3, 7 & 9 Lowest Placement: 9th of 16 - Week 2 Highest Weekly Mentions: 9,547 - Week 9

🧵 #BB28 Houseguest Season Stats

YASH Overall Sentiment Score: +0.009 Total Mentions: 49,713 Highest Placement: 1st - Week 7 Lowest Placement: 16th of 17 - Preseason Highest Weekly Mentions: 8,253 - Week 6

🧵 #BB28 Houseguest Season Stats

MELODY Overall Sentiment Score: +0.005 Total Mentions: 50,723 Highest Placement: 1st - Week 5 Lowest Placement: 14th of 17 - Week 1 Highest Weekly Mentions: 5,863 - Week 6

🧵 #BB28 Houseguest Season Stats

DEE Overall Sentiment Score: +0.010 Total Mentions: 82,595 Highest Placement: 1st - Preseason & Week 10 Lowest Placement: 10th of 12 - Week 6 Highest Weekly Mentions: 10,334 - Week 7

🧵 #BB28 Houseguest Season Stats

DREW Overall Sentiment Score: +0.002 Total Mentions: 93,110 Highest Placement: 2nd - Week 6 Lowest Placement: Last Place - Week 8 Highest Weekly Mentions: 11,942 - Week 4 🏆 Most Overall Mentions

🧵 #BB28 Houseguest Season Stats

TAYLOR Overall Sentiment Score: +0.009 Total Mentions: 50,983 Highest Placement: 1st - Weeks 4, 8, 9, 11 & 12 Lowest Placement: 8th of 12 - Week 6 Highest Weekly Mentions: 7,220 - Week 7 🏆 Most Weeks in 1st Place

🧵 #BB28 Houseguest Season Stats

DEVENS Overall Sentiment Score: +0.002 Total Mentions: 71,042 Highest Placement: 1st - Weeks 1 & 2 Lowest Placement: 9th of 14 - Week 4 Highest Weekly Mentions: 8,446 - Week 6

Most #BB28 Posts in a Day: 21,883 posts Friday, August 7, 2026 This was the day that Lala won the wall comp! The next highest day had 6,000 fewer posts.

#BB28 Total Posts: 573,388

i'm ready to share some stats and graphs to wrap up #bb28!! - weekly post counts - season stats and graphs for each houseguest - bluesky user stats - a bb28 word cloud 🙂

bbsky sentiment tracker reposted

happy #bb28 finale day! finale week sentiment rankings and mentions are coming up after 5 pm ET. expect some more from me in the coming days - i’ll share summary stats from the season and maybe top users like i did last year! let me know if there's anything specific you wanna see

#BB28 Finale Week Mentions 💬 Taylor was the most mentioned houseguest during finale week, for the first time this season. This is also the only week that Taylor was mentioned more than Drew, who often landed at the top of the mentions charts. #bbsky

#BB28 Finale Week Sentiment Ranking 🔥 Taylor was #1 in the sentiment rankings for finale week, with a record high score of 0.066, the highest average sentiment score of any houseguest since the preseason! All of the Final 3 ended the season with positive scores. #bbsky

Finale Week had the fewest posts of any week this season at just 15,020 📉 even less than posts during the preseason (the days between the cast reveal and the premiere) #bb28 #bbsky

#BB28 Week 11 Mentions 💬 Drew was the most mentioned houseguest in Week 11 with over 6,000 posts. Overall, there were 24,828 posts analyzed this week. #bbsky

#BB28 Week 11 Sentiment Ranking 👑 Taylor was at the top of the sentiment rankings for Week 11! At 0.042, Taylor had the highest average sentiment score of any houseguest since Week 1 when Devens’ score was 0.043. #bbsky

All of the houseguests in the Final 4 had a positive average sentiment score, and all of their scores increased since last week. Drew remained in last place despite just making it above zero for the first time since Week 6.

It’s the penultimate week of #BB28, and we had 3 evictions (not counting last night - I am posting a day late) since last week’s sentiment rankings! I decided to include only the Final 4 in the Week 11 rankings since Melody was not in the house for most of the week. #bbsky

bbsky sentiment tracker@bb-sentiment.bsky.social

i won't be posting this week's sentiment rankings until tomorrow since i'm seeing phoebe bridgers tonight!! hope no one is dying in anticipation. see you tomorrow! #bb28 #bbsky

p.s. if anyone cares, phoebe bridgers was amazing and boygenius performed 2 songs 😭

i won't be posting this week's sentiment rankings until tomorrow since i'm seeing phoebe bridgers tonight!! hope no one is dying in anticipation. see you tomorrow! #bb28 #bbsky

#BB28 Week 10 Mentions 💬 🚫 Veto winner Drew was the most mentioned houseguest this week, banking 5,932 mentions this week. #bbsky

The range of scores this week is the narrowest it’s been all season with just 0.0259 between the highest and lowest scores. #bb28 #bbsky

bbsky sentiment tracker@bb-sentiment.bsky.social

#BB28 Week 10 Sentiment Ranking 👑 Dee had the highest sentiment score, with Devens' score trailing hers by only 0.0001. Taylor, Yash, and Barrett dropped below the Survivor icons, while Drew and Melody remained at the bottom. Drew had the lowest sentiment score for the 3rd week in a row. #bbsky

by comparison, #bb27 week 10 had the second highest number of posts in a week before engagement dropped during the endgame. (yes, the scale is quite different because i updated how i collect posts and am capturing more this season!) #bb28 #bbsky

bbsky sentiment tracker@bb-sentiment.bsky.social

#bb28 engagement on bluesky is declining, with just 28,178 posts this week, the fewest in a full week so far this season. #bbsky

#bb28 engagement on bluesky is declining, with just 28,178 posts this week, the fewest in a full week so far this season. #bbsky

IT’S DOUBLE EVICTION NIGHT BABY! [in my best bb announcer voice] sentiment rankings on the way #bb28 #bbsky

#BB28 Week 9 Mentions 💬 HOH (and birthday boy) Barrett was the most mentioned houseguest this week, followed closely by Dee and then by the other two icons on the chopping block. #bbsky

The ranking order this week was roughly the same as last week, except that Barrett overtook Yash in second place. #bb28 #bbsky

bbsky sentiment tracker@bb-sentiment.bsky.social

#BB28 Week 9 Sentiment Ranking 🎀 Taylor had the highest sentiment for the 2nd week in a row, followed by Barrett and Yash. Dee hovered just above zero. Drew had the lowest score again. Everyone except Drew and Yash had a higher score than last week! #bbsky