alex roberts
alex roberts
@lexlanham.bsky.social
law professor teaching & writing about trademark, false advertising, IP, & entertainment law at northeastern
6.3K followers1.6K following3.5K posts
another exception can exist where the sale creates a likelihood of confusion. here, ta thinks it matters that cvs purchasers will be misled into thinking the sale is authorized by him when it isn't. www.inc.com/moses-jeanfr...
had such a great time today at the @nusl.bsky.social @clicatnusl.bsky.social open house! i got to talk w/ colleagues & IP-curious students about the center for law, information & creativity & the NU events, courses, certificates, groups, & co-ops related to studying IP, privacy, & technology law 😍
a reminder to all law students: you don't need a STEM background to be an IP lawyer--only utility patent prosecution requires patent bar passage (which requires you completed a particular major or sufficient hours of study in a STEM field): www.uspto.gov/sites/defaul...
had such a great time today at the @nusl.bsky.social @clicatnusl.bsky.social open house! i got to talk w/ colleagues & IP-curious students about the center for law, information & creativity & the NU events, courses, certificates, groups, & co-ops related to studying IP, privacy, & technology law 😍
property law professors, this truly epic hypo is for you! www.nbcnews.com/news/us-news...
really proud of this guy 😍 massachusettsalmanac.com/eric-goralni...
keurig claims that its K-cup pods contain coffee that is “freshly ground.” but K-cups have a long shelf life--expiration dates can be fa year & a half away. @truthinads.bsky.social asks: "in 2028, will that coffee still be 'freshly ground'”? truthinadvertising.org/articles/keu...
i really enjoyed speaking with @gracesnelling.bsky.social at @fastcompany.com, who has been working on a series of interviews with experts on personal brand & shares wisdom from a range of voices on the topic in her most recent piece: www.fastcompany.com/91611379/per...
influencers & creatives are increasingly suing others for infringing their "personal brand"--i wrote about the trend in this article, which is forthcoming in illinois law review next year papers.ssrn.com/sol3/papers....
alex roberts reposted
Excited to be at NYU-Harvard-Penn 5th Trademark & Unfair Competition Scholarship Roundtable, where I'm commenting on @lexlanham.bsky.social's great new piece on working through failure-to-function doctrine with regard to purportedly incapable matter like FUCK and THINK GREEN @nyuengelberg.org
living in this country is constantly rage inducing. when my kids get home from "safety day" today (elementary school active shooter drills) i guess i'll tell them to make sure not to watch the government-sanctioned live-streamed execution www.wcvb.com/article/expe...
commode liner co. sues competitor for trade dress infringement, asserting packaging features incl. a 3-flap box, blue-green colors, bicolored packaging surfaces, & images displayed in a 2-by-2 grid court found the TD functional & non-distinctive 🚽🚽 www.vitallaw.com/news/tradema...
if we learned anything from lululemon suing costco over dupes it's that the primary response to news of this infrngement suit by the public will be people saying "wait, i can get croc dupes for $7 at five below instead of $40 from croc!? on my way!" usaherald.com/crocs-sues-f...
OUTKAST sues OVRKAST for trademark infrngement, unfair competition, & breach of contract outkast claims the rapper & producer had accepted OVERKXST as his replacement stage name, then delayed the paperwork & proposed 2 previously rejected alternatives allhiphop.com/news/exclusi...
first of my bloodline to receive an alert for a patent-related headline featuring the phrase "a double-decker pickup frunk with trick" americancarsandracing.com/2026/09/22/f...
adidas sues white fox (a brand my middle schooler enjoys) for trademark infringement over its four-stripe apparel because, you know, adidas owns stripes. just the mere idea of stripes. don't even gesture toward the existence of stripes. www.theguardian.com/australia-ne...
alex roberts reposted
Per Complaint: "Sir Pizza has ... developed distinctive trade dress in . . . the overall appearance of its pizzas, which are consistently presented with a thin crust, chopped toppings carried to the edge, chopped or diced pepperoni rather than round slices . . . and a signature square-cut style"
sir pizza in TN files a TRO alleging former licensee who opened king pizza breached agreement, misappropriated trade secrets, & infringed TM w/ similar branding & a menu that is a “near word-for-word recitation" of the 1 created for the franchise location www.wsmv.com/2026/09/29/t...
sir pizza in TN files a TRO alleging former licensee who opened king pizza breached agreement, misappropriated trade secrets, & infringed TM w/ similar branding & a menu that is a “near word-for-word recitation" of the 1 created for the franchise location www.wsmv.com/2026/09/29/t...
surfside has dropped its trade dress infringement suit (striped can; sunshine) against anheuser-busch over skimmers hard lemonade i was never that impressed by it but i know some disagreed www.inc.com/lucia-auerba...
small sleepwear co. sues american eagle over use of OVERSLEPT as a trademark for pajamas, alleging AE is using "virtually identical marks, in similar fonts, on the same class of goods, sold to the same consumers, through similar channels of trade" www.law360.com/articles/252...
new balance sues sporting goods co. decathlon for trademark infringement, alleging that the "K" on their kiprun running sneakers looks too much like the "N" on NB's sneakers in fact, NB calls the mirrored "K" logo "unmistakably an N" 🤔 www.reuters.com/legal/legali...