Nadya Voynich

Nadya Voynich

@nadyavoynich.com

Product builder, ex-finance lead, cat enthusiast. ‣ roadmappy.io ‣ limeghost.com ‣ jammyjar.com #productmanagement • #AI • #entrepreneurship • #saas • #buildinpublic

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We're a family-run startup building tools for product teams. • bootstrapped • focused on thoughtful product work • sharing product decisions & learnings • keeping an eye on #AI • supporting fellow PMs & builders If that resonates, you're in good company. 🧡 #buildinpublic #productmanagement

Engineering conferences: I learn from the talks. Product conferences: I learn on the coffee breaks. #buildinpublic #engineering #productmanagement

Spent a week in Berlin 🇩🇪: > attended a product conference > shared Roadmappy with fellow PMs > reworked the LimeGhost value prop > started listing LimeGhost in directories > saw the sights, caught a cold 🤒 Now back to catching up with you all! #buildinpublic #startuplife #productmanagement

Turns out AI agents feel the same as I did when I worked at enterprises 😄 #buildinpublic #startups #enterprise #artificialintelligence #memes

Our first logo was made in 30 seconds. The only goal was to ship our SaaS v1 asap. Last year I designed a "purple cow" replacement, but my partner rejected it. Attempt 3, already live: ✓ looks like product roadmap bars ✓ no road association ✓ super simple Like it? Be honest :) #buildinpublic

Hi, I'm Nadya. Product builder, 3x SaaS founder and ex-finance lead based in Switzerland 🇨🇭 I'd love to connect with founders, #indiehackers, builders and those who are into: • Product dev • Growth & marketing • #AI • #SaaS • Web & mobile apps • #BuildInPublic If that's you, let's connect!

Last weekend we worked on #pricing for our new product, so I went back to this book. Monetizing Innovation names 5 models as the most powerful: 1. Subscription 2. Dynamic pricing 3. Auctions 4. Pay-as-you-go 5. Freemium Which do you use for your product? #buildinpublic #productmanagement #saas

#BuildInPublic or #StealthMode? "Stealth Startup" has 1.7M LinkedIn followers. Founders hide there, afraid of copycats. But nobody copies an unvalidated idea. Copycats wait for proof: > revenue > users > funding > viral waitlists By then you're out of stealth anyway. Which camp are you in?

Planned a productive weekend. Reality: > phone crushed under 1.5 tonnes of metal > task list half done > and got longer > weekend gone Sunday evening mood: #buildinpublic #startuplife #sundaymood #sadcat

Outside: > rainy October Saturday Inside: > cozy work desk > hot coffee > Claude Code Officially weather-approved to stay in, build, learn, create. Guilt-free. Happy building, everyone! 🧡 #buildinpublic #indiedev #ClaudeCode #goodmorning #Saturday

Let’s forget benchmarks for a sec and look at what these #AI labs actually ship. 127 AI launches in 6 months: • Claude: 65.8% work, 2.6% consumer • Gemini: 48.6% consumer, 8.6% work • ChatGPT: split across both (38.9% work, 20.4% consumer) 3 labs, 3 different games. #buildinpublic #technews

We're stuck naming our legal entity. It's 10x harder than naming a product. □ no clashes on Google □ domain free □ free in the commercial register □ no trademarks □ fits all our products □ future-proof □ credible □ works in DE/FR/IT/EN How did you name yours? #buildinpublic

#BruceLee kept 11 rules for life. Efforts were only #10. The rest is mostly inner work: stop copying others, drop the ego, have the courage to be yourself. Most builders run it in reverse. Long hours first, inner work later, if ever. Build yourself before you build anything else 🥋 #buildinpublic

Our Q3 recap: ✓ tinkering in silence for 2 months ✓ hiking in 🇨🇭🇦🇹 to stay sane ✓ launched JammyJar and LimeGhost 🎉 ✓ Roadmappy MCP server for Claude, ChatGPT ✓ first reviews on G2 (★ 4.8/5) ✓ worked from 🇵🇱 for a bit ✓ AWS Summit Zurich🇨🇭 ✓ back on social On to October → #buildinpublic #startuplife

My 🦋 manifesto: • 1+ daily insight • follow interesting minds • support genuine engagement • ignore bots and AI slop • real numbers or no numbers • cats, hikes, travel, memes — occasionally • no pitches, just #BuildInPublic • if I wouldn't say it over coffee, I won't post it Respectfully, Nadya 🧡

Our co-founder taking weekend recovery very seriously. How's your Saturday going? #caturday #cats #orangecat #catsofbluesky #founderlife

Freibad season 2026 is officially over 😔 My last outdoor swim of the year: > air +24 ℃ > water +21.2 ℃ > 1200 m (too cold for more 🥶) Not bad for the end of September. See you next year, Badi 👋 #buildinpublic #founderlife #freibad #swimming

FINALLY, Gemini 4 🎉 The Gemini jokes aged fast. If these benchmarks hold up, Google just shipped the frontier model to beat. #buildinpublic #technews #AI #LLM #google

First G2 reviews for Roadmappy 😊 Months of building a B2B #SaaS that lets teams plan roadmaps from all customer touchpoints. And now real users are saying it helps. Thank you to the teams using Roadmappy and those who left a review. Each one gets our small team found 🧡 #buildinpublic #founderlife

Tired of loud posts about the future of #SEO, so I did the research myself. With high confidence: Is SEO dead? > No Is it still worth investing in? > Yes Does #AEO/#GEO depend on SEO? > Yes for eligibility > Partly for selection What's dying is the 'rank→click' model, not SEO. #buildinpublic

Google still handles ~9 in 10 searches worldwide and sends almost 100x more referral traffic than ChatGPT. Even Google's own docs say optimising for AI answers "is still SEO"

Directory UX in 2026: 1. fill in all the forms 2. upload all your assets 3. click publish 4. surprise: it's paid, here's the price 🤷‍♂️ If your directory is worth paying for, put the price on the first screen. Hidden paywalls just burn trust. #buildinpublic #saas #directories #indiehackers

I think every startup has a list of goals like the one Marc Lou posted. The thing is, it's only worth sharing when you've achieved a few meaningful ones. So for now, here's just proof that ours exists 🙃, written in a cozy chocolate bar in HCMC 🇻🇳 #buildinpublic #startuplife

Marc Lou@marclou.bsky.social

Hey Marc, You just created a Twitter account. Your wildest dream is to reach 10,000 followers one day. You have no idea that 400,000 people will follow you here.

G2 is the 4th most-cited source on ChatGPT and 9th on Perplexity (~75% of its review-site citations). If you sell B2B software, you kind of have to be there. Here are my field notes from listing Roadmappy on G2 🧵 #buildinpublic #saas #aisearch

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7/ 3. Screenshot rendering Standard screenshots that meet the requirements show errors on GetApp and Software Advice. 4. Updates take time Changes take 1-2 days to reach the other 3 directories. Even on G2, a new review won't move your average rating until the next business day.

8/ In November, G2 launches a unified platform for all 4 directories. The current bugs look like growing pains from stitching Gartner's old systems together. Definitely worth doing for LLM visibility and distribution. Just double-check every single field before you trust what buyers are seeing.

G2 is the 4th most-cited source on ChatGPT and 9th on Perplexity (~75% of its review-site citations). If you sell B2B software, you kind of have to be there. Here are my field notes from listing Roadmappy on G2 🧵 #buildinpublic #saas #aisearch

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5/ Now the messy reality (and the slow parts) 😑 1. Pricing sync is broken Pricing disappears after saving and takes up to 30 days to reach Capterra, GetApp and Software Advice. Change your prices and you're stuck showing outdated numbers on 3 marketplaces, no way to force a refresh.

6/ 2. Localization bugs The International Markets tab pulls descriptions from random companies. And the default English description wasn't editable for us and showed incorrect info.

G2 is the 4th most-cited source on ChatGPT and 9th on Perplexity (~75% of its review-site citations). If you sell B2B software, you kind of have to be there. Here are my field notes from listing Roadmappy on G2 🧵 #buildinpublic #saas #aisearch

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3/ More basics: • B2B + B2C products can list, but the profile and reviews must focus on the B2B side • G2 assigns categories automatically. Wait at least 1 business day before requesting changes

4/ The huge upside: G2 acquired Gartner's Digital Markets portfolio. Register once, and your product automatically lists on 4 platforms: G2, Capterra, GetApp and Software Advice. You manage all of them from the my.G2 portal.

G2 is the 4th most-cited source on ChatGPT and 9th on Perplexity (~75% of its review-site citations). If you sell B2B software, you kind of have to be there. Here are my field notes from listing Roadmappy on G2 🧵 #buildinpublic #saas #aisearch

2/ The basics: • personal account verified via LinkedIn • business email matching your product domain • submit directly at g2[.]com/products/new (good luck finding it in the UI) • only standalone B2B products/services qualify: no alpha/beta, no minor extensions or integrations

When I came back from my workout and started working with Claude Opus, I was surprised by its speed and the quality of its replies. Then I noticed it wasn't Opus 5 — it was Opus 5.5. Remarkable that it outperforms Fable 5.1 and is cheaper than Opus 5. Impressed. Will keep testing 👩‍💻 #buildinpublic

Listed Roadmappy on #G2 yesterday. Why? ✓ Google ranking ✓ LLM citation ✓ social proof from reviews Nobody buys software because of a G2 badge. But not on G2 — not in the answer. The listing process itself was a mess in places 😬 Writing about it. Coming soon. #buildinpublic #saas #geo #seo #aeo

Everyone's talking about Jev because it's fast and cheap. My partner ran it on real Intercom data. Here is his breakdown ↓ (Spoiler: the hype is real) #buildinbublic #jev #typesafeai #aiengineering #LLM #AI

Ivan Khohklov@ivankhokhlov.bsky.social

Last week another AI model broke the internet. It's called "Jev" from typesafe ai. It's not "conversational" model, it is a classifier. Jev is ridiculously fast (70-500ms) and ridiculously cheap ($0.042 per million input tokens, output is free). The hype is real. #buildinpublic #indiedev

Hey! I'm Nadya. Building 0→1 with after years in corporate, based in Switzerland. Looking to connect with other builders & indie hackers ✌️🦋 Writing about: #buildinpublic #founders #indiedev #startups #productmanagement #AI #traveling #hiking #introduction #connect

🇵🇱 Warsaw is one of the best bases to build from: • modern infrastructure • half the cost of Western Europe • tech vibe • laptop-friendly coffee shops • green parks • safe My routine here: coffee shop → park walk → next coffee shop → ship Who else builds from Warsaw? #buildinpublic #startuplife

#AWSSummit Zurich 2026: > 93 sessions @ 1 day = tough choices > dove into Bedrock AgentCore architecture > saw how NVIDIA's open models plug into Bedrock & SageMaker AI > added agentic pricing to my collection > watched Kiro in action > met a connected humanoid #buildinpublic #startuplife

Enterprise is in the stone age. That was my partner's one-line summary of the product management conference. #productmanagement #enterprise #AI #startuplife

Today's #eclipse eclipsed Grok 4.6 by roughly 2 points. Artificial Analysis Intelligence Index: - Claude Opus 5= 63 - Claude Fable 5 = 62 - GPT-5.6 Sol (max) = 61 - Grok 4.6 = 61 Next total eclipse in #Switzerland: 3 September 2081. Next #Grok model: "three to four weeks". #buildinpublic #ai

Seniority inversion in the age of #AI: an engineer with 3 years of experience who possesses deep domain knowledge + system-level prompt orchestration skills = functionally senior a 10-year veteran who only knows how to manually write isolated React components = functionally junior. #buildinpublic