News Product Alliance

This is your final chance to apply to the News Product Management Certification! Applications close tonight at 11:59 p.m. ET. 🚨

— Effectively manage cross-departmental stakeholders and lead strategic decision-making. — Navigate AI with the strategic and ethical frameworks necessary to integrate emerging technology into news products and discovery.

This is your final chance to apply to the News Product Management Certification! Applications close tonight at 11:59 p.m. ET. 🚨

The window to apply for Cohort 6 of the News Product Management Certification program is closing soon! Applications are open through this Friday, May 8.

🌍 Join a growing community of 140+ alumni across 35 countries, redefining newsrooms at Yle, Nikkei Inc., The New York Times, BBC, POLITICO, and more. 📈 98% of participants report they would put what they learn into practice within 6 months.

The window to apply for Cohort 6 of the News Product Management Certification program is closing soon! Applications are open through this Friday, May 8.

For Marcela Duarte, Innovation Director at Aos Fatos, the News Product Management Certification provided the essential foundation in her product leadership journey.

Recently, she led her organization's latest product launch, and credits the #NPMC for giving her the knowledge and structure to make decisions about products and to navigate today’s uncertain media environment.

For Marcela Duarte, Innovation Director at Aos Fatos, the News Product Management Certification provided the essential foundation in her product leadership journey.

The info session about the News Product Management Certification is happening TOMORROW, April 21, at 1 PM ET! ⚠️

What you can expect: ✔️ A look at the #NPMC curriculum and topics covered by experts in classes. ✔️ Information on our 1:1 coaching and peer circles. ✔️ Details on the capstone project, focused on building a cohesive product strategy.

Mike King, Senior Manager of Curation Strategy at Yahoo, had been doing product work for years before joining the News Product Management Certification - though he lacked the formal language to define it.

The #NPMC program provided the necessary structure to turn his hands-on experience into a professional methodology, providing the vocabulary and frameworks he needed to talk to product managers and engineers about their jobs with confidence.

Nelly Kalu, Product and Innovation Manager at the Center for Collaborative Investigative Journalism (CCIJ), used the structure and methodologies from the News Product Management Certification to build three sustainable products.

Since the program, she has successfully developed and launched: — A fully productized metaverse project. — A gamified investigative journalism experience on Fortnite. — An AI-powered voter disinformation tracking tool.

The News Product Management Certification was built on a simple premise: that the skills needed to lead product strategy in journalism are too important to leave to chance. But what does that actually look like in practice? 🤔

We asked #NPMC alumni from across cohorts to share how the program has transformed their work, from launching AI tools to leading CMS migrations. 👉 Here's what they told us: newsproduct.org/blog/what-ha...

Applications are now open for Cohort 6 of the News Product Management Certification! 🌟 The NPMC is a rigorous, part-time, virtual program for mid- to senior-level news professionals seeking the product strategy, technical expertise, and change management skills needed to drive innovation.

Want to learn more? Join our Info Session on Tuesday, April 21, at 1 PM ET. We’ll walk you through what the NPMC program looks like, who it’s for, how to apply, and get your questions answered. Register here: us06web.zoom.us/meeting/regi...

Applications are now open for Cohort 6 of the News Product Management Certification! 🌟 The NPMC is a rigorous, part-time, virtual program for mid- to senior-level news professionals seeking the product strategy, technical expertise, and change management skills needed to drive innovation.

As the industry’s first certification dedicated to news product management, we have successfully trained over 140 alumni across 35 countries, creating a consolidated community of practitioners who are redefining newsrooms at The New York Times, Reuters, The 19th, BBC, Der Spiegel, and more.

Young audiences aren't checked out. They care about what's happening, they're curious and are building their own information ecosystems. Most news organizations, however, don’t seem to appear in them. The GNI × NPA AI-Powered Next Gen News Sprint is working to change that.

→ They want content that's relevant and actionable, not just informative. → AI as a workflow assistant is acceptable, but full automation risks breaking trust.

Young audiences aren't checked out. They care about what's happening, they're curious and are building their own information ecosystems. Most news organizations, however, don’t seem to appear in them. The GNI × NPA AI-Powered Next Gen News Sprint is working to change that.

We aren't looking for polished "perfection" at the #NPASummit 2026. We’re looking for the real-world experiments, messy pivots, and practical wins happening in newsrooms right now.

☑️ Where does your organization stand in the process of developing AI ethics guides and policies? ☑️ What technical infrastructure does news need to establish to thrive in an era of progressive fragmentation of platforms and the growing dominance of AI search?

We aren't looking for polished "perfection" at the #NPASummit 2026. We’re looking for the real-world experiments, messy pivots, and practical wins happening in newsrooms right now.

As we head into the final days of the Call for Session Proposals, we want to share a few questions to help you reflect on your work and on what peers might be able to learn from your experience: ☑️ How is AI reshaping your approach to content architecture and taxonomies?

We aren't looking for polished "perfection" at the #NPASummit 2026. We’re looking for the real-world experiments, messy pivots, and practical wins happening in newsrooms right now.

We've kicked off Cohort 5 of the #NPMC program! 🎉 29 news professionals from 13 countries are diving into 3.5 months of hands-on product leadership training together.

Learn more about participants from Cohort 5: newsproduct.org/blog/the-nex...

We've kicked off Cohort 5 of the #NPMC program! 🎉 29 news professionals from 13 countries are diving into 3.5 months of hands-on product leadership training together.

To date, we've trained over 140 alumni across 35 countries — a growing community of practitioners redefining newsrooms at The New York Times, Reuters, NPR, The 19th, BBC, Der Spiegel, and more.

We've kicked off Cohort 5 of the #NPMC program! 🎉 29 news professionals from 13 countries are diving into 3.5 months of hands-on product leadership training together.

In this first module, participants are learning how to identify audience needs and business opportunities (and transform them into actionable insights) before moving into developing and executing a product strategy.

We've kicked off Cohort 5 of the #NPMC program! 🎉 29 news professionals from 13 countries are diving into 3.5 months of hands-on product leadership training together.