Pixelshrink

Pixelshrink

@pixelshrink.com

#WebDesign and #DigitalMarketing for maximum impact. Helping #AcademicResearch improve #ResearchImpact. #Sustainability and #WebsiteCare specialist. #AcademicSky

61 followers161 following274 posts

Want research marketing insights straight to your inbox? Our Maximum Impact newsletter shares practical tips and fresh thinking to help your research reach the right people, with no filler or jargon. ▶️ pixelshrink.com/blog... #MaximumImpactNewsletter #ResearchMarketing

Who is your research really for? Speaking to academics, funders, policymakers and the public in one voice rarely works. But by defining each audience from the start your message will land where it counts 🎯 pixelshrink.com/rese... #ResearchImpact #AcademicMarketing

Every discipline has its own language, which can be a problem when reaching people outside it. Our content creation service translates complex research into language that loses the jargon but keeps the meaning intact. ▶️ pixelshrink.com/digi... #ContentCreation

It's National Dictionary Day! It honours Noah Webster and celebrates vocabulary and clear language. For academics, precise wording is often the difference between research that lands and research that gets lost. ▶️ pixelshrink.com/digi... #NationalDictionaryDay

"The quality of work was superb, delivered above and beyond what we expected. Communication was clear and jargon-free." That's university spin-out ValidateLabs on working with us on their website and brand. ▶️ pixelshrink.com/work... #ClientReview

A research project without a content plan is a story nobody gets to read. Our content creation plans take the pressure off, turning your findings into blogs and website content that people want to read. ▶️ pixelshrink.com/digi... #ContentCreation

Nottingham CEDI needed a website to make complex sustainability research feel approachable. We showcased their guidance documents attractively, added dark and light modes, and gave their logo a lasting identity. ▶️ pixelshrink.com/work... #ArchitectureWebDesign

Naming your research project is trickier than it looks. Get it wrong and nobody remembers your acronym. Get it right and your project becomes instantly recognisable. Our project naming service blends creativity with strategy. ▶️ pixelshrink.com/rese... #ProjectNaming

I just registered for #WPA11yDay, a free, virtual 24-hour conference on WordPress accessibility taking place October 7-8, and you should too! Get your free ticket at wpaccessibility.day/2026/. Plus we'll be presenting the speakers on Thursday morning UK time! #WPAD2026 #WordPress #a11y

wpaccessibility.dayWordPress Accessibility Day 2026 - WordPress Accessibility Day 2026WordPress Accessibility Day is a free 24-hour global event dedicated to addressing website accessibility in WordPress. October 7-8, 2026.

Not every website lives on a browser tab - some live on a wall. For the University of Strathclyde's Images of Research competition, we built a touchscreen kiosk app for displays around Glasgow. ▶️ pixelshrink.com/work... #Portfolio #WebDesign

Not every website lives on a browser tab - some live on a wall. For the University of Strathclyde's Images of Research competition, we built a touchscreen kiosk app for displays around Glasgow. ▶️ pixelshrink.com/work... #Portfolio #WebDesign

Happy European Researchers' Night! Celebrating the people behind the discoveries. So many great projects go quiet when funding ends. Our legacy services keep research reaching people long after. ▶️ pixelshrink.com/rese... #EuropeanResearchersNight

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If you're a British citizen or UK resident, please sign and share my petition to ask that the bus fare cap be extended to trams. petition.parliament.uk/petitions/77... Most relevant to #Nottingham, #Birmingham, #Blackpool, #Manchester and #Sheffield folk. #BusFareCap #PublicTransport #CostOfLiving

petition.parliament.ukPetition: Extend the bus fare cap in England to tramsWe call upon the Government to extend the England bus fare cap to trams. Trams have often regenerated deprived neighbourhoods, yet bus services often reduce as a result, so poor neighbourhoods are lef...

"They did an outstanding job of transforming our highly academic and content-heavy ideas into a visually engaging and user-friendly platform... exceptional accuracy and attention to detail." That's what our clients say. We'd love to say it about your project too. #ClientReview #AcademicWebsites

Organic growth takes time you don't always have. But paid ads won't. Effective PPC can return $2 for every $1 spent, a 200% ROI (Wordstream). We build ads that get you seen by the right people, fast. ▶️ pixelshrink.com/digi... #PaidAds #DigitalMarketing

Ever seen a logo stretched too much, or invisible on a background? That's what branding guidelines prevent. They specify exactly which positioning, dimensions and colours to use for your logo. We build brand identity and guidelines together, so consistency isn't left to chance. #BrandGuidelines

Home-made research posters get lost in a sea of identical templates. We design posters with a professional finish, from readable type to a colour palette that stands out at conferences. ▶️ pixelshrink.com/rese... #ResearchPosters #ResearchImpact

Over 2 million people in the UK live with sight loss - is your website built for them too? Our accessibility audits go beyond checkboxes, helping your research reach every visitor. ▶️ pixelshrink.com/webs... #WebsiteAccessibility #AcademicWebsites

"Pixelshrink has done some excellent websites for us... engaging and easy to use pages which are accessible, versatile, and relevant across all our European research partners." That's what happy clients say. We'd love to say it about your project too. #ClientReview #ResearchImpact

One channel rarely does the job alone. Content, SEO, paid ads, social media, email, we combine the ones that fit your research project and skip the ones that don't. ▶️ pixelshrink.com/digi... #DigitalMarketing #ResearchMarketing #AcademicMarketing

Not every website needs building from scratch, some just need someone to look after what's there. For Cultivate Innovation, we migrated their site to WordPress and built a custom care package around it. ▶️ pixelshrink.com/work... #WebsiteCare

🌐 It's World Wide Web Day! We've been building world-class research websites since 2014, saying no to stale templates and bland campaigns. Here's to the web that makes it all possible. ▶️ pixelshrink.com/webs... #WorldWideWebDay #WebDesign #AcademicWebsites

🌍 It's World Nature Conservation Day! Our website sustainability audits mean less energy wasted and more kudos with visitors. We're Eco-Friendly Web Association partners offering Carbon Conscious Website accreditation. #WorldNatureConservationDay #WebSustainability

Content tip: bloggers who update old posts are 2.8x more likely to report strong results (Orbit Media). Refreshing what's already there can be just as valuable as publishing new. Our content plans are built around that kind of long-term thinking. #ContentMarketing #EvergreenContent

Ads that Google will like and your target audience will love. From report downloads to newsletter sign-ups, we craft ads that make conversions the obvious next step... And you won't have to lift a finger. ▶️ pixelshrink.com/digi... #PPC #GoogleAds

Want to plug your research into a business? AKT offers up to £35k of funding, with businesses contributing just 10%. Our blog covers what it is, how it differs from a KTP & who it's for. pixelshrink.com/blog... #AcceleratedKnowledgeTransfer #InnovateUK

Not all websites are built once and left alone. We migrated the Dementia Day to Day blog twice, preserving hundreds of posts, custom filters, and author profiles. We keep research accessible. ▶️ www.pixelshrink.com/... #WebsiteMigration #ResearchImpact

Research website builds aren't like every other site. They need to be flexible enough to launch at the start of a project and then take on the format of findings 5 years down the line. #ResearchImpact #AcademicWebDesign

"Everyone" isn't a target audience. Using the same language for academics, policymakers, and the public risks alienating all three. Three things to consider 1. Define your audience. 2. Build audience segment personas. 3. Avoid needless jargon. #TargetAudience #ResearchCommunication

Being seen is great, but being remembered is better. We shape your brand identity from logo to messaging, so everything you put out there really sounds like you and connects with the right people. ▶️ pixelshrink.com/webs... #Rebranding #BrandIdentity

📱 Happy Social Media Day! Posting is one thing, knowing what's working is another. Our analytics tools track your performance and help you turn insights into strategy, so every post reaches the right people. #SocialMediaDay #SMDay #SocialMediaAnalytics

Since 2014, we've worked with research teams and spin-outs with one simple promise: We do what we say we will, on time, within budget, and with no jargon. You'll always speak to someone who knows your name and your project. That's the Pixelshrink pledge. #Pixelshrink #ResearchImpact

SEO or PPC for your research project? Three things to know: • SEO builds long-term visibility • Paid ads deliver fast, targeted reach • The strongest strategies use both ▶️ Where does your project sit right now? #SEO #ResearchMarketing

Breast cancer research project PREMIO COLLAB needed a website as impactful as their work. We redesigned the site, made their work package diagram interactive, and created an explainer video. ▶️ pixelshrink.com/work... #CancerResearch #ResearchImpact

What happens to your social media when your project ends? Fixed-term projects don't have to disappear. We’ll help you create a legacy by keeping your social media active after the funding finishes. ▶️ www.pixelshrink.com/... #ResearchImpact #ProjectLegacy

It's Great Big Green Week! 🌿 Our website sustainability audits help you reduce energy & earn kudos with eco-conscious visitors. We're Eco-Friendly Web Association partners & offer Carbon Conscious Website accreditation. ▶️ pixelshrink.com/webs... #GreatBigGreenWeek