Gemma Cooper

Gemma Cooper

@xgemgem.bsky.social

Gaming Director @ DDA PR 🎮 Ex Media Molecule, Bandai Namco, Creative Assembly, Warner Bros. SCP 100 | MCV 30u30 | GIBiz 100 | Travel, Disney, F1 and LFC fangirl ♥️✨

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Hi friends and new followers! ✨ I’m Gemma and I’ve worked in video games PR for over ten years, working on loooaddss of campaigns including Cyberpunk 2077, Little Nightmares, Elden Ring and Dreams. 💖 I currently head up the Gaming division at DDA, a leading entertainment PR agency. ✨

DDA are looking for an PR Account Executive to join us on a 5-month FTC. You’ll get to work with the most wonderful team, support exciting gaming publicity campaigns, gain hands-on experience in a busy agency and potentially have opportunities to dip your toes into the wider transmedia space. 😍

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Note - we're looking for someone with 1-2 years experience in gaming, so this isn't quite an entry level role and you'll need some experience in gaming but it doesn't need to be PR! Similarly we're not looking for someone with too much experience, under 3 years. We're hybrid based in London. 🥰

DDA are looking for an PR Account Executive to join us on a 5-month FTC. You’ll get to work with the most wonderful team, support exciting gaming publicity campaigns, gain hands-on experience in a busy agency and potentially have opportunities to dip your toes into the wider transmedia space. 😍

✨ We're hiring for a Senior Account Manager to join the Gaming team at DDA! ✨ DDA is the leading PR agency in Film & TV, with decades of experience shaping global campaigns 🌍✨ Now we’re growing our new Gaming division🎮- and we want someone to help us scale it up!

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✨ We're hiring for a Senior Account Manager to join the Gaming team at DDA! ✨ DDA is the leading PR agency in Film & TV, with decades of experience shaping global campaigns 🌍✨ Now we’re growing our new Gaming division🎮- and we want someone to help us scale it up!

✨ What we’re looking for: 🕹️ 4–5 yrs PR/Comms exp in gaming (ideally agency or publisher side) 🎯 Contacts at devs/publishers 🎤 Strong media / journalist / creator ties 🚀 Account management + new biz pitching

✨ I had such a lovely time at Develop in Brighton this year! ✨ It was incredibly exciting to see so many creatives forging their own pathways – building games, studios, and ideas from scratch. I’m hopeful and eagerly awaiting the magic and creative energy that comes as a result. ❤️

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It's tricky - but once you overcome the hurdle, you see more and more people you recognise every year. Your peers become connections and those connections become your friends - and soon it all seems a little less scary and inaccessible.

✨ I had such a lovely time at Develop in Brighton this year! ✨ It was incredibly exciting to see so many creatives forging their own pathways – building games, studios, and ideas from scratch. I’m hopeful and eagerly awaiting the magic and creative energy that comes as a result. ❤️

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But one thing I will say is - it can be overwhelming to come to these things and feel like you don't know anyone. My first Develop I knew maybe 4 people there and I awkwardly wandered around looking for people to latch onto. This was like a decade ago and I still sometimes feel a little lost.

✨ I had such a lovely time at Develop in Brighton this year! ✨ It was incredibly exciting to see so many creatives forging their own pathways – building games, studios, and ideas from scratch. I’m hopeful and eagerly awaiting the magic and creative energy that comes as a result. ❤️

I'm doing some really fun things at DDA, and had some great chats about how we can support creating outstanding and impactful campaigns. With over 50 years’ experience in the entertainment space – we’re ready to help you on your journey. Drop me a DM, I’d love to chat! 💬

The MCV Awards - a story in pictures! ✨ Had such a lovely time, so many wonderful people I bumped into, made many new pals ❤️ I’m not drinking again for the foreseeable future. 👏

I was on a panel as part of @sxsw.com! Had a lovely day discussing the evolution of video games multimedia with a panel of experienced professionals in the space. I talk about it more on LinkedIn but I’m eagerly excited to see how many more games IPs and narratives are explored! ❤️

Amazing to see support for those in a working class/low income background 👏

Into Games@intogames.bsky.social

🎮 The IG50 ARE BACK! Are you: 📍 From the UK 💪 From a working-class or low-income background? 🔎 Not yet in the games industry? Apply for the IG50 2025 for celebration, support finding work and more! 👉 Apply now: intogames50.uk/apply-2025 👇 Or read on to find out more… (1/4)

Also, what a night at @baftagames.bsky.social! I’m ever inspired by the amazing people in our industry who come together and make something magical. It’s not easy but the unity and love we have for another is ever boundless and you felt that in the room. Congratulations winners! 🏆🥂

Obsessed with #adolescence but even more so as it allowed me to have a conservation with my Mum about the Andrew Tate effect and toxic masculinity in young boys - an issue she had no idea about as she’d not ‘online’. It’s an honest look at our future whilst we give Tate-ies a platform.

Obsessed with #adolescence but even more so as it allowed me to have a conservation with my Mum about the Andrew Tate effect and toxic masculinity in young boys - an issue she had no idea about as she’d not ‘online’. It’s an honest look at our future whilst we give Tate-ies a platform.