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Well, I can tell you that I have absolutely no intention to going back there. But what happens, Aaron, if Americans do exactly the same thing. Now they’ve started booing our anthem.

You raise a real concern since Tourism is an export product. I think there will be some who skip Canada. Probably not to the same degree as Canadians skipping US visits. We'll probably see bumps from Asia, Europe and maybe South America in 2025 - but will it be enough to replace US visitors?

Don't forget that the Canadians who decide not to vacation in the USA will probably still be taking vacations, most likely to Canadian destinations. Which number is larger, Canadians vacationing in the USA, or Americans vacationing in Canada?

Aren’t all protectionist schemes just a race to the bottom? That said i agree that the people in supporting DT are a minority. And that a huge swath of Americans disagree and probably want to support Canada. So re American tourists, it may actually be a wash. Until we have stats we just won’t know.

The data tells the story: - Canadians made 20.4M US visits last year - 25% of Florida's international visitors were Canadian - Billions in US tourism $$$ are ready for reinvestment in Canadian workers and businesses Tourism operators are adapting w/ new international and domestic ads + products.

The Outdoor Adventure show was on in Toronto this weekend. My observation was that there seemed to be far less interest in the booths advertising American vacation destinations than there was in booths advertising vacations pretty much anywhere else.

Interesting - and probably a good reminder for many folks that we've got awesome destinations in our own province/country. Which US destinations were there? Florida had a whole pavilion at the Distillery District Winter Village this year - I bet they're kicking themselves on that ad spend now.

Let's keep it up, we'll done canucks🇨🇦