Post

Be biased towards shipping. It's just too common of a story — took a long time to build the "perfect" thing, then people didn't want the thing after all. Months — years — wasted. That said… I also think there's a lot of knee-jerk advice of "just ship it." (1/4)

I think if you have potential customers actively engaged, who really do want the pilot and really will be giving you solid feedback, and will become paying customers once it's working, then it's not so bad to proceed cautiously rather than shipping shit quickly, which reciprocates that… (3/4)

…trust. What I think doesn't work, is not talking to customers at all, not having them waiting for a pilot, then building anyway. (4/4)