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"we're gonna buy eBay to compete with Amazon" "we're gonna buy BuzzFeed to compete with YouTube" these guys are so creatively bankrupt, that I feel quadruple-hand embarrassment just to read a post about an article about the guy who said it

i worry Jonah and Byron misunderstand their market/competition. Jonah broadly opposes attention economics in favor of credibility economics (few native ads, strong content quality, go direct, hire talent) but YouTube is the target? they operate on the very attention dynamics you oppose, bud!

This whole strategy sounds like why Buzzfeed failed; trying to distribute through some attention dynamics and some credibility dynamics. that's death. vastly different distribution strategies, hence your push. Verge and NYT sound more like competitors than YouTube... (good interview, thx)