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It fascinates me how some people on social media nowadays actively seem to be weirded out when you attempt to actively interact with them, or to reply to their posts - as if they assume it’s a broadcast-first medium.

Shen-yi Liao 廖顯禕@liao.shen-yi.org

Other people have noticed this phenomenon too but danah boyd put the best slogan to it: social media is now parasocial media. Social media hasn't been social for a long while—how long depending on the platform, depending on the milieu. It's not folks sharing equally, but broadcasting and receiving.

I primarily use social media because I genuinely talking with and meeting new people, and I do at least try to read and reply to all interactions. I find it interesting how many comments I’ve received from other social media users about how apparently unusual my online behavior is in 2026.

I’ve always been a comparatively pretty high-active-engagement (IE, posting and replying, not just scrolling) social media, user, since I was a kid - but I do find it somewhere in between fascinating and alarming that being as active as I am appears to be becoming increasingly unusual.

Of course, the flip-side of this is that it also feels like when people do engage with your posts on social media in 2026, many replies increasingly read like they’re written by people who either aren’t totally literate or didn’t actually read your post and are just responding to a couple key words.

Here I will note again that annoying as Bluesky can be, I feel confident when I say that this website has got to have the highest level of literacy and thoughtful engagement of any decent-sized social media network on the Internet as of this writing. Which is also scary to think about.

I of course have zero issue with people who prefer to lurk on social media (and I guess I’m OK with the broadcast-only crowd, even if I don’t get it). But serious communication issues can arise because it’s hard to tell who’s in what camp - and too few who don’t want interaction turn off replies.

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We need a traffic light system, red for youngsters and " How very dare you" celebs, amber for mutuals only and green for people like me who love a bit of interaction and a natter!

I came to twitter as the most viable replacement for google reader (mainly because blogs were already dying) so reading first is my mental model. When I reply, it's mostly to make sure there is a paper trail of me being a fellow traveler in case there is some miscommunication in the future.

i think a lot about how much engagement i want on social media. I do tend not to read replies from accounts that don’t follow me. It has to do with the fact that i attract a fair amount of hostility because of certain stances i take. i tend to operate as if i were still on twitter.