Michael DiTullo

Michael DiTullo

@d2lo.bsky.social

Iconic design for the world’s best brands. Brand strategy, innovation & industrial design. Former Nike, Jordan, frog design. RISD alumnus. Talks about design, sustainability, EVs, eating plant based, sci-fi, coffee & Portland. www.michaelditullo.com

3.3K followers1.4K following11K posts

Another election is upon us in the United States, and it might be the most important election of our generation even though we aren’t voting for a president. This year we have the opportunity to put a check on power and corruption and change course. Vote blue on Election Day. #voteblue #vote

South Korea unveils a $747 billion plan to get off fossil fuels! This is what a country with a long term strategic plan looks like. Meanwhile the fossil who runs the US like a petty tyrant is trying to keep us hooked on war juice.

Pembina Institute@pembina.org

South Korea is betting big on clean energy with an ambitious plan to cut fossil fuel dependence. The plan would add 100 GW of renewables by 2030, accelerate EV adoption and cut emissions from heavy industry, all while improving energy security.

I love the big VOTE graphics on Puff Coffee! There was an apple cider donut pop up on the side so the line was around the block! It’s so wonderful to live in such a vibrant city. #pdx #coffee #pdxcoffee

"Once men turned their thinking over to machines in the hope that this would set them free. But that only permitted other men with machines to enslave them.” - Frank Herbert wrote that in 1965 in his perennially influential scifi novel, Dune. #ai #scifi

Cappuccino from Sometimes Coffee today to get things going. Ended up bumping into a friend and hanging out after chatting with Travis the barista/owner. The beautiful thing about living in a walkable city is there are all these chance encounters. #coffee #pdx #pdxcoffeeshop #portland

Arc One Electric Speedboat. This is one of my favorite products I've designed over the last 28 years as a professional industrial designer, defining what an electric speedboat should look and collaborating with a team of fantastic engineers who made it happen. #ev #electricboat #industrialdesign

One of my favorite things to do every year is make a birthday card for my nephew. This year he has been into Dodge Chargers and Challengers, so I drew him behind the wheel of one… I made it electric of course though ☺️⚡️ #sketch #industrialdesign #drawing #handdrawn #noAI

Farmers market run in Mary, the electrified vintage VW Beetle. It's so fun to bring this little EV out for weekend errands. #ev #vwbeetle #vw #classiccar #portland

Autumnal Sunday Vibes. Driving this Chinese EV in the US has been fantastic. 4 years in and driving this car is so fun and living with it has been so easy. Great used deals on these in the US. 🚗⚡️ Polestar 2 🍁🏠 Portland 🎶🎵 Moby Octopod, Yo La Tango #ev #pdx #fall

EV caffeine run. Took the Ioniq 5 to Cinco Siete Coffee in the Sellwood neighborhood of SE Portland for a flat white and to walk Enzo 😊 #ev #coffee #pdxcoffee #portland #ioniq5

Vehicle design I did for the Hasbro Transformers line back in 2017. Revamps of the classic Sunstreaker and Sideswipe characters. #industrialdesign #cardesign #ev #toydesign

Chair exploration. This is the way I like tow work, where a collection of scribbles slowly evolves into a concept. ☺️✏️… I work out the idea messily and then put a new layer over top to clean it up for review and discussion. #industrialdesign #drawing #sketch

Michael DiTullo reposted

Full-EV Surge! Fifteen countries had full-electric vehicles (BEV) at 30% or higher of auto sales for period of 6-months ending in August 2026! Another 10 were at 20% BEV or higher! Those numbers do NOT include Plug-in Hybrids (PHEV). ember-energy.org/latest-insig... #energysky

Electric blimp concept sketch. A few futurists and SciFi authors have theorized that commercial jet travel might be decommissioned at some pint due to cost and environmental damage. We could possibly go back to week long blimp rides. With wifi & remote work maybe that would be fine? #ev #airtravel

Reading about Musk’s possible interference with Ukrainian operations and donating $300+ million to Republicans in 2026 alone then reading how many people are still buying Teslas is hard to square. There is no reason to buy a Tesla in 2026. Plenty of other great EVs to choose from. #ev

Every day I take a walk through Reed College Campus in Portland. It's a beautiful spot with a very natural canyon running through it. They have three banks of Level 2 EV chargers spread around. Today 50% of them were in use.... just steps away from all this!

Tesla has sold over $300k EVs just in the US so far this year. Musk has given $350+ million to elect republicans, not including his “dark money” undisclosed donations. If you bought a Tesla, you supported some of the most corrupt & terrible politicians on the planet. Via @hcrichardson.bsky.social

During the Biden years when we got solar, battery backup, EVs, heat pumps & induction range friends asked why we were spending money on it. Now they get it. Reducing our fossil fuel use helps the environment while reducing demand for others. Research shows gas prices would be even higher otherwise.

Clean Energy Wire | CLEW@cleanenergywire.bsky.social

Electrification shields households from oil and gas-related inflation pressure – report Model household using heat pump, EV, rooftop solar and battery storage would have seen 1.5% increase in living costs, compared to 2.5% in official consumer basket www.cleanenergywire.org/news/electri...

When people post about “creating” with AI all I can think about is this 2014 Paul Rudd skit on Adult Swim: #design #art #industrialdesign #creativity

Michael DiTullo reposted

Gas-powered cars no longer dominate global auto sales. For the first time since the 1920s, they account for less than half of new vehicle purchases worldwide. As EV costs fall & fuel prices rise, the shift to cleaner transportation is accelerating, signaling weaker long-term demand growth for oil.

"This Halloween, I'm dressing up as generative Al. I'm going to show up to the party without a costume and just start stealing pieces of other people's outfits, drinking all of their water, and turning on all of the lights." @brendannorth.bsky.social 👻🎃🧟‍♂️

Michael DiTullo reposted

Replying to @peark.es

Consumers are *really* bad at expressing their economic well-being, it's basically just whatever pump prices are. Which is why maximizing EV share of the vehicle fleet is so important for breaking the carbon political economy in the US. Any other solution is doomed.

Michael DiTullo reposted

Feels like not enough people are aware of how fully cooked the internal combustion engine is. My mum's old diesel Honda currently costs £120 to fill up, on which it'll do just under 300 miles. My sister's EV costs £6 for a full charge which will take her 280 miles.

Book reco: Ode To The Half-Broken by Suzanne Palmer. An introverted robot & his cybernetic dog best friend try to make the world a better place in the late 21st century world ravaged by climate change and petty despots. A detailed & descriptive tale in a world where the current situation continues.

What a symbol of the times in America right now. An empty diesel canister and a hose for siphoning that I spotted on my morning walk. Someone was possibly walking through the neighborhood looking for a diesel pickup to siphon fuel from but abandoned even that.