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I have to assume Substack is throwing some fat stacks of cash at prominent authors to launch on the platform in 2026, in exchange for ignoring the fact the company openly embrace nazis and white supremacists for engagement

As someone struggling to make indie journalism sustainable, I'll be honest: I've thought about whether I should have done Substack instead of Ghost. But every time I grow weak I then see a story about how Substack just hosted a book release party for, like, a Nazi who thinks germs are fake.

weaker social outreach tools but you have a lot more control over your own data and lists, it works great, and it doesn't overtly support nazis, which I think is nice

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Yeah, the network effect that Substack (theoretically) provides is pretty critical for the shift from curated news to news influencers. Another platform I like is MailerLite, which is essentially a much leaner version of Mailchimp. The most ridiculous platform to use for community engagement.