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Around this time, I'm Sorry I Haven't A Clue did a "blues" round based upon this. I think it went "I woke up this morning, tuned in to the new cultural ITV2. I heard the announcer as I sat down on the loo, "It's time for Antonioni's "Crossroads", and later Jean Luc Godard's "Coronation Rue". -

If you think about it, we got a bit of a mish mash of what was said there. We got a channel independent of ITV management, but ITV was there at arms length, with Channel 4 taking some of the more niche PSB offerings from ITV. Obviously neither WoS and NaT Extra materialised.

Really interesting to see how the same ideas were rehashed (almost verbatim) decades later for digital expansion - More4 News, BBC Four in general, Radio 5 Live Sports Extra...

These types of plans are slowly narrowing down into what we got in 1982: Channel 4. They've come a long way from the plans 10 years before that would've seen ITV-2 as basically the same as ITV-1.