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Alberto Cairo
@albertocairo.com
Designer, journalist, and professor. Author of 'The Art of Insight' (2023) 'How Charts Lie' (2019), 'The Truthful Art' (2016), and 'The Functional Art' (2012). NEW PROJECT: https://openvisualizationacademy.org/
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The Open Visualization Academy (OVA) IS LIVE! openvisualizationacademy.org Thread follows #dataViz #infographics #dataJournalism #dataVisualization
Alberto Cairo reposted
Some good #dataviz discussion on the pros/cons on the usage of choropleth maps in this thread, and who has responsibility for clarity and understanding.
As much as I like lovely exercises like this, we need to stop saying that the choropleth map is "misleading". It can be misleading *if you don't know how to read it for the purpose it was created for*—to show who won were, nothing else. The problem isn't the map, but its improper interpretation.
Alberto Cairo reposted
New project! Contributor @owenlacey.dev asks whether Kevin Bacon is the most-connected actor in Hollywood, per the popular game “Six Degrees of Kevin Bacon”. 🔗: pudding.cool/2026/10/kevi...
Alberto Cairo reposted
Alberto Cairo reposted
Alberto Cairo reposted
Alberto Cairo reposted
Replying to @albertocairo.com
One question I always ask of a choropleth map is whether it is any more helpful than a table. Is there anything inherently spatial about the pattern? And do people know what's where? Maybe enough people have a sense of which states are where. Probably less so for counties within a state.
Alberto Cairo reposted
#dataviz I got a lovely gift in the mail today, @laurenfkennedy.bsky.social Data by Design The historical and modern content is amazing, but I'm also drooling over the wonderful look and page design 💯
Alberto Cairo reposted
Alberto Cairo reposted
Replying to @albertocairo.com
It is a strategic argument to show each map, and strategic to call each "misleading." I show these 4 images in class. Same visual "arguments," but people flip their opinion on whether it's an ok argument based on political leaning (top is election, bottom is women's suffrage from 1915).
Alberto Cairo reposted
Gotta jump in here--- that map of US votes actually WAS misleading-- a good example of the "land doesn't vote, people do" argument. And that flaw can be corrected, if the goal is to show the votes. I asked my pal A-M Guerry, who said choropleth maps are best at showing geo patterns
As much as I like lovely exercises like this, we need to stop saying that the choropleth map is "misleading". It can be misleading *if you don't know how to read it for the purpose it was created for*—to show who won were, nothing else. The problem isn't the map, but its improper interpretation.
Alberto Cairo reposted
Replying to @albertocairo.com
One good thing about this confusion is that the confused will often let you know of their state, persistently! So if you use one design concept repeatedly you can iterate the design with your audience. For example we've learned to always present a normal map in addition to the House cartogram.
Alberto Cairo reposted
Replying to @cscheid.net
I think it turned out really well! @sheng-long.bsky.social did a bang-up job and honestly I think this is how we should be doing empirical vis work going forward arxiv.org/pdf/2604.02220
Alberto Cairo reposted
Replying to @albertocairo.com
It’s true that election county vote maps that are choropleth are accurate based on the information they are sharing for voting results, but it’s equally true that these maps ARE cognitively misleading when viewing them and/or useful for false narratives etc etc. The Modifiable Areal Unit Problem …
The thread deriving from @mjskay.com's response to my post reminds me of good, old #dataViz Twitter. I miss this type of conversation!
I think this depends on dialect and audience To me there's a definition of misleadingness (or maybe correctness) where if there are perceptual operations on a chart your audience will tend to perform and those operations do not correspond to valid data operations, arguably the chart is incorrect
As much as I like lovely exercises like this, we need to stop saying that the choropleth map is "misleading". It can be misleading *if you don't know how to read it for the purpose it was created for*—to show who won were, nothing else. The problem isn't the map, but its improper interpretation.
🇺🇸🗳️ With the 2026 midterms two weeks away, I felt this election deserved a better map. 🧵
Alberto Cairo reposted
Interested in communicating science with data graphics? I'm excited to be leading one of three virtual workshops on the topic for @graphichunters.bsky.social on Nov 23. 📊 #scicomm More info here: www.eventbrite.com/e/beautiful-...
Alberto Cairo reposted
Visualising Climate is just two weeks away. I haven't been this excited about a conference for more than a decade. And it won't be a one-time event; we've already chosen the location for the 2027 edition, which we'll announce on November 6th 1/x
The full programme for Visualising Climate 2026 is now live! See 👉 visualisingclimate.com/programme/ 3 days · 3 keynotes · 34 talks · 9 paper presentations · 6 workshops · 1 round table · 2 visits to ECMWF · 1 conference dinner in a memorable Bologna venue · 75+ speakers visualisingclimate.com
I know that this will be of interest just to @msoares.bsky.social, @gilberto.codes and other old and dusty rockers, but the latest album by Black Sabbath's @iommi.com just dropped and it's glorious www.youtube.com/watch?v=29qM...
Visualising Climate is just two weeks away. I haven't been this excited about a conference for more than a decade. And it won't be a one-time event; we've already chosen the location for the 2027 edition, which we'll announce on November 6th 1/x
The full programme for Visualising Climate 2026 is now live! See 👉 visualisingclimate.com/programme/ 3 days · 3 keynotes · 34 talks · 9 paper presentations · 6 workshops · 1 round table · 2 visits to ECMWF · 1 conference dinner in a memorable Bologna venue · 75+ speakers visualisingclimate.com
I can't wait to see not only my dear co-organizers, but many other friends such as @xocasgv.bsky.social @maartenzam.bsky.social @jenchristiansen.com @chezvoila.com @fruys.bsky.social @rahulbot.bsky.social... Francis has created a starter pack; follow them all! bsky.app/starter-pack... 3/3
Alberto Cairo reposted
@chezvoila.com did a starter pack for our #dataviz conf in Bolonia 🤩 #visualisingclimate2026 go.bsky.app/FHWJTK5
Alberto Cairo reposted
Today is the day! DATA BY DESIGN is out in the world! With immense gratitude to the entire project team, to @gita2.bsky.social, and to @mitpress.bsky.social, for turning this vision into reality. We're so excited to be able to celebrate with all of you!
Alberto Cairo reposted
Replying to @chezvoila.com
Alberto Cairo reposted
The virtual practice round / dress rehearsal will take place this Thursday, October 22, in the morning, Eastern Time. My own material will be in draft, incomplete. No pressure, it's practice and meant to improve. #visualisingclimate @visualisingclimate.com 📊
I’d like to offer something to fellow speakers: A virtual practice round for your talk. 🎤 I think giving a talk is a big gift of time from an audience, and I like the idea of helping each other make the most of that moment.
Alberto Cairo reposted
Here's what early readers — Giorgia Lupi, @albertocairo.com, Miriah Meyer and @monachalabi.bsky.social had to say about Data by Design! Preorder your copy today from @mitpress, we're excited to hear what you think.
Alberto Cairo reposted
Alberto Cairo reposted
"An instant classic. [Data By Design] celebrates data visualization while also casting light on the dark parts of its history ... with rigor and grace." — @albertocairo.com "Data By Design" shows how visualization can lead to a more liberatory world. Out Oct 20th: mitpress.mit.edu/978026205618...
Alberto Cairo reposted
For speakers at @visualisingclimate.com 📊 The deadline is October 30, so the session would take place on the 23rd at the latest.
I’d like to offer something to fellow speakers: A virtual practice round for your talk. 🎤 I think giving a talk is a big gift of time from an audience, and I like the idea of helping each other make the most of that moment.
The best summary I've read of Rubio's grotesque speech in Athens: "With a dramatic view of the Parthenon in the background, Rubio delivered 25 minutes of kitsch. It was the classics as learned through memes by a groyped-up staffer" www.unpopularfront.news/p/the-greeks... @lioneltrolling.bsky.social
I've repeatedly had this conversation with colleagues who hold the paradoxically called "objective" view of journalism. They refuse to accept that if you *know* that something is true, you must say so & if you *know* that something is false, you mustn't give voice to those who spread the falsehood.
So I edited this story. And I wanna share on thought on language, & telling the truth We talked about: the "government is lying to you" It may sound saucy. It may sound like opinion But it's just true And if something is true then you should just say it, clearly That's just good journalism
Alberto Cairo reposted