Phil Cook

Phil Cook

@beerdiary.bsky.social

Beer diarist (at philcook.net), bartender, and various beer industry miscellany for a decade and counting. Continually disappointed optimist. He/him. From: Te Whanganui-a-Tara / Wellington Recently: Naarm / Melbourne Now: Nacotchtank land / Washington DC

762 followers733 following378 posts

Pinned

It's officially¹ Shandy On A Rooftop Season. 1: I mean, I say so. An excellent day wandering around a warm Melbourne has put me in the mood to declare it, and I'm claiming the authority. Any objections? Didn't think so.

Phil Cook reposted

This reminds me to remind you that Coyote v. Acme is SO FUCKING GOOD and you should absolutely watch it if you haven't seen it yet

Ken Plume@kenplume.bsky.social

Unbelievable loss. An amazing talent, and just a really, really good person. www.instagram.com/p/De8RFy4pyov/

Phil Cook reposted

I’m going to re-up this with a short list of points that bear repeating. 1. Writing about beer may have once been the province of amateurs and hobbyists, but now a corps of professionals cover the broad range of topics under the beer banner. And they’re *good.*

Jeff Alworth@beervana.bsky.social

Two things are true about the state of beer journalism in 2026: it has never been harder and less remunerative to cover the beer industry, and we’ve never seen a corps of journalists do as good a job. Yesterday, the North American Guild of Beer Writers honored the best. (Beervana won best blog!)

Happy #CrispSandwichDay to you all, from Kenilworth Aquatic Gardens in Washington, D.C.. (With thanks to @vole.wtf for recognising that the best snack deserved semi-official celebration.)

Phil Cook reposted

Replying to @aleofatime.com

Anyway. I don't think they've done any of this in bad faith. It's pretty gross and bad though . However any brand who goes for this "what if drink but for WOMEN" marketing doesn't generally make it past six months so we won't see it ever again. And that's my take on "Vodkher"

Phil Cook reposted

Spent some time looking at this new vodka brand new "Vodkher". It's a vodka, but get this... It's for women. Which like, idk. A quick look at vodka demographics doesn't give us a lot of info, but it seems like women are already across vodka.

Phil Cook reposted

I'm quite tolerant of kids in pubs, it's the parents are the issue. Currently in a quiet pub and the parents have their kid dressed as Michael Jackson (yes, that one, not 'our' one) and dancing to Smooth Criminal played loudly from a crappy speaker phone, on repeat. Kill me f#cking now ...

Phil Cook reposted

People often ask why we only do 330ml cans and the answer is that it makes it easier to avoid unfortunate incidents when you’re making a risotto with your eyes closed.

Phil Cook reposted

Replying to @thedrewstarr.bsky.social

Oh, this is a beautiful thread full of similar schadenfreude stories from Dave

Dave Infante@dinfontay.com

Been covering right-wing pander-brands in the booze trade for most of the past decade, and I must emphasize that even if they don't start out as naked grifts, everybody usually gets hosed anyway bc you can't drop-ship alcohol like "Let's Go Brandon" t-shirts or "Seal Team 6" coffee or whatever.

Phil Cook reposted

Replying to @donzokobeer.bsky.social

We paid a designer a videographer and took pictures with a film camera. A.I? I hardly knew her.

Phil Cook reposted

this remains a great study of the estranged parents movement, and one of the almost universal features of these narratives is the missing missing reasons--the extreme caginess with which these parents present the events that led to the estrangement

issendai.comThe Missing Missing Reasons – Issendai
Michael Hobbes@michaelhobbes.bsky.social

The other category of coverage is *extremely* implausible first-person accounts from estranged parents. According to this woman, her son cut her off after she was mildly rude to his fiance's family a single time. There's no way this is the entire story. www.goodhousekeeping.com/relationship...

Phil Cook reposted

If you would try to win by abandoning trans people (or any targeted group) you can save this “we need to win” talk; there is no “we.” I am about solidarity, and you have chosen anti-solidarity. You are not any “we” I recognize. You are the enemy I’m trying to defeat. Beating you is how my “we” wins.

Phil Cook reposted

No joke. I think this is the most important video I have ever seen about mobile games. This guy breaks down how this game psychologically profiles you, and makes the game harder or easier in order to show you ads

Phil Cook reposted

A reminder that retailers not allowed to surcharge for Paywave means that can ONLY recover their costs with higher prices, and consumers are incentivised to use Paywave as much as possible. It's bad for retailers and consumers, but a *bonanza* for the owners of Paywave (credit card companies).

Keith Ng@keithng.bsky.social

NATIONALISE PAYWAVE www.rnz.co.nz/news/busines...

Phil Cook reposted

Rodger Sherman@rodger.bsky.social

The Baltimore Sun got the data on Maryland athletics alcohol sales and found that exactly one person got a Bud Light Seltzer at a Maryland football game last year www.baltimoresun.com/2026/10/06/m...

Phil Cook reposted

Man, imagine you're minding your own business, getting kind of drunk with your friends at a picturesque brewery in Maine, when suddenly John Roberts walks by and you get to start heckling him. Must have felt incredible. That's the dream. www.nytimes.com/2026/10/01/u...

Phil Cook reposted

BLOG POST: Does your AI-generated beer app actually contribute something? Is it meeting a real need, or providing new information? Or did you just get excited about being able to make something with zero effort? boakandbailey.com/2026/09/ai-h...

boakandbailey.comAI has made it easier than ever to make apps nobody asked forWe’ve been inundated lately with AI-written press releases about AI-built tools and websites focused on beer and pubs. Who is asking for this?

Phil Cook reposted

Phil Cook reposted

i'm not the first person to say it but it sure is fucked up how many popular video games these days are just "wouldn't it be cool if you could pursue a single career you enjoy, with plenty of time for rest, and get paid a reasonable living wage for doing so"

Phil Cook reposted

at some point trying to make fun of people being into craft beer is more embarrassing than simply being into craft beer and i believe we are rapidly approaching that inflection point

This is such a perfect example of a quick, gentle-but-thorough debunking of needlessly superlative marketing nonsense. Love it when a subject matter expert suddenly appears.

This post is unavailable.

Phil Cook reposted

🎯

Defector@defector.com

"The Polymarket ad is (I think) what you get when a depraved, bottomlessly cynical, and terminally stupid culture discovers a compelling aesthetic template for enjoying the absolute hell out of separating suckers from their paychecks." defector.com/lebron-james...

Phil Cook reposted

Oktoberfest started today in Munich, so here are my #beerhistory blog posts about its history: 1. the scandal of the first giant Oktoberfest tent: how a restaurateur from outside Munich ignored the authorities and established what is Oktoberfest nowadays. dafteejit.com/2026/03/the-...

dafteejit.comThe Scandal of Oktoberfest's First Giant Tent - Daft Eejit BrewingIn which I wrote about how the first large tent at Oktoberfest came to be, and why it was a scandal for the Oktoberfest restaurateurs at the time.

Phil Cook reposted

The "AI will kill us all" panic says everything about the dudes promoting it: genAI is already killing people through inaccuracy, encouraging violence and self-harm, and giving bad leaders false confidence to make harmful decisions But that's not a *cool* kind of "killing us all" so they don't care

It simply shouldn't be possible to buy a company out of administration without making good the debts it owes to its employees.

I tested this theory with 22 fluid ounces (that's 650ml, for the folks back home) of Foster's at the Outback Steakhouse at Orlando International Airport and I have to say, it checks out.

austin HELL ray@austinlouisray.bsky.social

I wrote an important essay that will improve your holiday travel if you follow its very specific instructions: airportbeer.selfhelpartpublishingempire.com

Phil Cook reposted

If AI writing detectors worked, the AI platforms would just use the same algorithm to create writing that doesn't look like it was written by AI. They don't, because it doesn't work, never has.

AI RANT Following the cancellation of three major debut book deals over AI suspicions, I decided to put my own (needless to say, 100% human-written) prose to the test. My detector of choice was Originality AI, and the results proved to be jarring, to say the least. 🧵1/5

Phil Cook reposted

14 hours later and my mentions are still full of angry treatises about badly behaved cyclists. Bike lanes are not a reward for good cyclist behavior! They are infrastructure proven to make cities safer for ALL ROAD USERS. Whatever way cyclists have wronged you is irrelevant to the discussion!

Katie Mack@astrokatie.com

Every conversation about bike lanes is like: "Car crashes kill a huge number of people every day, including pedestrians, cyclists, & car occupants. Good bike infrastructure has been shown to make everyone safer (& doesn't increase congestion)." "But sometimes cyclists break rules & hit people!"

As always, astute observers of bartending dynamics. I'm also a huge fan of whichever boss was okay with the staff reading a book if the vibe was right for that. Much, much better than doing forced busy-work during lulls in service.

Boak & Bailey (Jess & Ray)@boakandbailey.bsky.social

BLOG POST: We've had some good service in pubs lately, from book recommendations to diplomatic handling of dodgy pints. boakandbailey.com/2026/08/some...

Phil Cook reposted

NEW: One year in, Trump's troop deployment in D.C. is ongoing, unending, pointless — and very bad. The "America 250" flags are a particularly empty emblem on the uniforms of troops deployed on the streets of the nation's capital. Tonight, at Law Dork:

lawdork.comOne year in, Trump's troop deployment in D.C. is ongoing, unending, pointless — and very badThe "America 250" flags are a particularly empty emblem on the uniforms of troops deployed on the streets of the nation's capital. And for paid subscribers: Closing my tabs.

Phil Cook reposted

again, if i had a calculator that gave me the wrong answer one (1) time, i would throw it out and never use it again and could probably bankrupt the company by simply telling people what happened

Bill Grueskin@bgrueskin.bsky.social

Gotta love the “or stocks” part. Like Gemini realized its first answer was nuts so it tried to wedge in a better one.

Phil Cook reposted