Martino Mosna

"Why are all the journalists laid off now" this is why. Pretty simple.

I’ve said it before and I’ll say it again: it’s way too easy to influence AI Overviews

It's just me or has Data Studio gotten quicker after the re-rebrand? Did they pull the plug on some deadweights on the bakend?

Freelancers, what’s stopping you from forming a bigger company? A) I’m happy working solo B) I don’t have enough business to justify it C) I’m working on it, not ready yet For me it was a natural step going from solo freelance to my first agency. It’s not for everyone. You?

Looker Studio becomes Data Studio...again (not a joke...It is sad that this even needs to be said) Here my take after reading the announcement www.linkedin.com/feed/update/...

Google Webmaster Tools...

Vibe coding a website - doesn't have to result in a new SaaS making you millions. Just make & fix the things that annoy you. Make the web you want to find, even if it's just for yourself.

Automating #SEO fields is useful, but without human checks, basic errors slip through: "SEO title", duplicate suffixes, Lorem ipsum, unresolved variables...Post in Italian, but the image makes the point clear 😁 www.linkedin.com/posts/marsel... With @martinomosna.com

To all my fellow independents and consultants, you are not charging enough. This was your daily reminder.

Take note: AI bots aren't checking if you have an LLMs.txt file Nice experiment via Reboot www.rebootonline.com/geo/llms-txt...

#SEO e #linkbuilding basta con i report vintage🫤 Ne abbiamo parlato, senza mezzi termini, in Search Foundry con un video di appena 15 minuti www.youtube.com/watch?v=knbX... @garethjax.bsky.social @martinomosna.com @lucabove.bsky.social

Soft 404 🤣

Stop turning your website into markdown. Meaning lives in structure, hierarchy and context. Flatten it and you don’t make it machine-friendly, you make it meaningless. Yes, AI might fetch your .md file. That’s convenience, not trust, and it won't scale. www.jonoalderson.com/conjecture/m...

Genius tech bro move: Inventing the paragraph, Calling it a chunk. #showerthoughts

One of the funniest things I hear people say in our space is “there’s no way Google could figure that out”

Here I go again, crafting yet another way to compare two custom date ranges of Google Search Console within #LookerStudio. I've lost count of how many alternatives I've built... For my latest recipe based on sliders, first tests are promising, especially for short ranges. To be continued.

Folks, you’re not going to believe this, but

AI agent writes a PR, gets rejected, crashes out and writes a call-out blog post Absolute cinema crabby-rathbun.github.io/mjrathbun-we...

the freedom to say your homepage is a pdf the freedom from Google indexing your homepage

The funniest thing about automated AI responses is you can post some absolute BS and the comments will be like: "This is an exceptionally intelligent idea. The core insight is strong, well-reasoned, and clearly ahead of where most conversations on this topic tend to land."

POV: SEO in the meeting listening to salesperson explain how 'GEO' works.

#PiracyShield #cloudflare un rischio sistemico (anche) per la #SEO con @garethjax.bsky.social e @martinomosna.com @lucabove.bsky.social www.linkedin.com/feed/update/...

I don’t want to work in analytics any more www.404media.co/elite-the-pa... Writing this to a public forum under my real name using a US company phone who also host all my photos, email and passwords(Apple) and i use to communicate daily (whats app, meta) This now scares me

It's that time of the year again: here's the Mueller Report of SEO memes for 2025. #SEO

"Cursor CEO warns vibe coding builds ‘shaky foundations’ and eventually ‘things start to crumble’" fortune.com/2025/12/25/c...

If you do AI SEO, my analysis of nearly one million chat sessions is for you. Full Post: dejan.ai/blog/how-do-...

Why have any experiences when you can boil the ocean mentally cosplaying what it would be like to live your fucking life.

I 3 fraintendimenti più comuni sui Core Web Vitals: 1. bounce rate 2. Impatto implementazioni 3. Tempistiche di rilevazione dati Con @garethjax.bsky.social @martinomosna.com @lucabove.bsky.social @stefanogorgoni.com www.linkedin.com/feed/update/...

All of you talking breathlessly about GEO and then telling me your big tactic is to create better, more detailed content and cloaked AI-bot-only pages are making me pray for an asteroid that much harder.

Genuinely excited about this one! Something we have all been asking for many years so well done Google Search Console team!

for some reason i find local LLMs kind of charming in a way the mass consumer stuff is not. you built a mini-cluster out of raspberry pis that takes 37 minutes to generate a 3 second clip of video that sucks? i don't see the point but that's classic computer dork shit, have fun pal

I am seeing an absurd amount of posts that talk about an interesting thing, and instead of just giving you the info, they ask you to comment on a word and then they'll send you via direct message. I thought I was just seeing this on LinkedIn, but it's wild how popular this format is on Instagram

LMAO Google scrapers are at it again: - impression sharply up, again - avg position sharply down, again - clicks still going their own way as if nothing happened #dataisuseless #seo #google #searchconsole

The best SEO strategy is to create the content that people are actually searching for. It's that simple

This is what happened when someone took a site that used <table> to show data, and had lots of featured snippets, to a website that used <div> layouts to show the same data. (Pre AIOs etc)

dejan.ai/blog/does-sc... Tested and nothing. Sorry guys :( Thanks @lilyray.nyc

For everyone struggling with site names in Google Search