John Mueller

If you miss that classic RSS reader feel and experience, I've been working on a new project for you. It even features native sharing to Bluesky. Introducing Webnerd.ai: Classic RSS for Today's Web blog.louisgray.com/2026/10/meet...

Man this PHP vulnerability is serious

Headed to the office, wearing the most obscure internal Google search team t-shirt ever.

Vulnerability xkcd.com/3314/

I looked at 12 months of GA4 data across 100 sites (145M+ sessions). ChatGPT sent 0.62% of the traffic Google organic did. Google also drove 27x more conversions than all LLMs combined. GEO is a distraction. Here's where I think the real opportunity is: www.mariehaynes.com/geo-is-a-dis...

This PHP exploit is an example of how and why most people should not be administering their own server, and I specifically do not want to be. (I do run a server and have patched it.) Applying patches and watching security advisories is just not what I want to be doing with my days.

If you're taking PHP sites down to schedule time to deal with "unplanned updates", use HTTP 503 instead of letting responses time out / 404 / 500. You can do this outside of PHP / point DNS elsewhere / CDN. developers.google.com/search/blog/... developers.google.com/search/docs/...

Just to be clear, Googlebot is not going to be moved by a blog post that's too bad to have been written by AI. Make the web you want to find.

The perfect website doesn't exi- owlsintowels.org

The Internet Archive has a museum for the weirdest art of the early web. 🖼️ It’s called GifCities. Thousands of animated GIFs rescued from the first wave of the web. Glitter. Dancing. Cats. Strange little loops that survived. 💾 Go find your perfect retro GIF 👉 gifcities.org #ToolsYouCanUse

To be fair, it's not 4.

Can you use emoji domain names as usernames here on Bluesky? Hmm... www.youtube.com/watch?v=Mfvw...

Eurovision 2027 ✅

too many acronyms in web dev frfr

“AI gave everyone a voice. It didn’t give customers more ears.” Source: Martin Lindstrom www.facebook.com/share/17qqTL... #AI #Marketing

Here's the best website you'll open today. You're welcome! 🫣 destroy.spritefusion.com

When the crawlers come and visit your website ...

I can't stop thinking how wrong the tech bros have understood creativity and creators. Or even just having hobbies. #erliart

lol one of our website designers used our organization's entire monthly claude credits yesterday and now half the company doesn't know how to do their jobs. it's october 2nd.

The dream people have of AI suddenly and inexplicably disappearing is definitely not going to happen but it would make for a great premise for a science fiction novel.

Google Gemini added UTM parameters to links, giving SEOs better numbers for measuring AI traffic and deciding where resources should go. via @martinibuster.bsky.social #seonews #Google

Help #searchcentrallive

I love reading video game news sites

Here are 7 ways to make your content more citable by AI: 1. Use bullet lists and numbered Items 2. Use clear section headings 3. Name specific companies and tools 4. Include hard numbers and data 5. Include a comparison 6. Add a "How to Choose" section 7. Put the year in the title

September 2026 spam update - Released the September 2026 spam update , which applies globally and to all languages. The rollout may take up to two weeks to complete. (source) #seo

If you have an image-heavy website, Search Console now reports on "multimodal" queries like when you take a photo w/Lens. No, you don't see the photo :-), but you can see which of your pages showed up & how often. I think it's pretty cool, but I am biased :-). developers.google.com/search/blog/...

My favourite genre of social media content is ‘I had a cool/weird idea for a thing I wanted to make so I spent an extraordinary amount of time making it and now you get to see it’ 👌

Honestly if I landed on a website like this nowadays I would be delighted as it was 100% not AI slop

If you are in Developer Marketing and love building on the Web, our awesome Developer Marketing team is hiring. Come and help us create content that inspires developers and builders to build the next generation of web experiences. www.google.com/about/career...

good morn www.youtube.com/watch?v=kPwG...

New on the blog